Photo: CHINAMI TAKEICHI
picture of the day

KitKats mark 45th anniversary in Japan

5 Comments

Model Nicole Fujita, or Nicorun, holds a gift set of 35 KitKats at the KitKat Chocolatory in Ginza, Tokyo, on Wednesday. Japanese KitKats are known for their rich variety of flavors, from staples like matcha green tea and strawberry to the more unique ones using wasabi or purple sweet potato. Many regions of Japan have their own gotochi limited specialty flavors, like Nagoya’s azuki (sweet red bean) toasted sandwich. To celebrate the 45th anniversary of KitKats being sold in Japan, KitKat Chocolatory is selling a large-size package containing a colorful array of KitKats at their main Ginza shop. Featuring the all new flavor, “strawberry tiramisu”, the package is filled with 35 different flavors, including the ones mentioned above. Fujita said she was surprised that there were so many flavors of KitKats, and showed enthusiasm for the new set with 35.

KitKat Chocolatory also created a special tiramisu dish (1,200 yen) topped with strawberries and KitKat chocolate that is available in the Ginza shop until February of next year.

The 45th anniversary limited edition package costs 5,800 yen and will be sold in all KitKat Chocolatory stores and online shops from Nov 19.

© Japan Today

©2024 GPlusMedia Inc.


5 Comments
Login to comment

I love Kit Kats and Japan is definitely the capital for it.

2 ( +2 / -0 )

Ever noticed that blank memo space on the back of KK bars? I've always wondered what it was for, until Wiki revealed this

Nestlé and the Japan Post launched a campaign in 2009, allowing people to write messages and mail the chocolate bars from 20,000 post offices. The special packages included a space to write a message of encouragement and affix a stamp. The promotional packages were sold out within a month

Bonkers stuff eh! Apparently there have been over 300 regional & seasonal varieties too since 2000.

0 ( +0 / -0 )

Japanese KitKats are indeed good.

Fujita-san could try and look a little more cheerful.

will have to get the anniversary box.  Very popular with my colleagues in other Asian countries.

1 ( +1 / -0 )

@klausdorth, you're not wrong. That's an exorbitant cost for 35 little mini-KitKats. Almost extortion. But, this is, after all, Japan. And where does the announcement say they're on sale? Tokyo's Ginza, that high-priced haven for the craven.

1 ( +1 / -0 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites