Fast Retailing to cut Uniqlo, GU apparel prices by around 9%


Fast Retailing said Thursday that beginning March 12, all prices of its Uniqlo and GU brand apparel will be cut by around 9%.

Product prices shown on tags and at the brands’ stores as well as online will all be tax inclusive. Customers will be able to shop without making extra calculations for the consumption tax, just by paying the amount indicated.

Tadashi Yanai, chairman, president and CEO of Fast Retailing, said: “By keeping the prices of as many items as possible unchanged, and offering LifeWear at tax inclusive, affordable prices, we hope to remain an integral part of the everyday lives of our customers.  This is our mission, and the significance of our existence as an apparel company.”

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Sad Kuroda noises.

0 ( +1 / -1 )

Another masterstroke from Yanai San.

from a CR and PR point of view, Uniqlo gets very positive reactions from the public.

From a business point of view he is dealing another blow to H&M, GAP and Zara, one that might proof fatal for the GAP and Banana Republic brands.

GU will also suffer from this but I expect Fast Retailing will fase out the brand in Japan but grow GU in developing South Eastern nations

1 ( +2 / -1 )

Good for the customers, but I wonder, how is it for the people manufacturing it all? Even smaller pay checks than now? Or perhaps cutting some corners in waste management? (industrial textile dyes are very toxic)

0 ( +0 / -0 )

I applaude this action which is common sense, modern and client-oriented.

Fast retailing ahead.

0 ( +0 / -0 )

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