Photo: SoraNews24
business

Half of 7-Elevens in Japan to start selling 100-yen Daiso products this month

31 Comments
By Dale Roll, SoraNews24

The COVID-19 pandemic has brought about a lot of stress, grief, and uncertainty, but with the difference in lifestyle that’s come with the pandemic, in some ways life almost seems more convenient than ever. For example, soon you might be able to buy your favorite 100-yen shop products at your local Japanese 7-Eleven, without going out of your way to a Daiso!

Due to social distancing and “stay-home” recommendations, the commercial sphere of individual Daiso stores–Japan’s biggest, and arguably most popular, 100-yen retail chain in the country–has shrunk significantly. Customers who would ordinarily shop there for everyday goods like disposable kitchen products are less willing to go out of their way to a Daiso. As such, customers have been looking for a more convenient and close-to-home option for buying those items, though still at a reasonable price.

That’s why 7-Eleven and Daiso have partnered up to bring Daiso products to 7-Eleven shelves. As a trial, 200 7-Elevens in Kanagawa and Hokkaido have already been carrying Daiso products since 2021, and the results were very promising. Sales of everyday items at the 7-Elevens that stocked Daiso products increased by 20 percent compared to 2020.

daiso.jpg

With the success of these trial runs, Daiso and 7-Eleven are now expanding their partnership to ten thousand stores, meaning about half of 7-Eleven’s stores will gradually begin stocking Daiso products, with a focus on everyday convenience items like paper towels and disinfectant wipes. The rollout will start with 7-Elevens in eastern Japan, and if sales continue to be favorable, will gradually expand to western Japan. Daiso goods are expected to start appearing in more 7-Elevens starting this month, though exact dates have not been disclosed.

For those of us who love Daiso products, having easier access to their products could be a game-changer. Here’s hoping they roll it out across the country sooner rather than later!

Source: Nikkei News via Otacom

Read more stories from SoraNews24.

-- Can you buy everything you need for an overnight camping trip at Daiso? Let’s find out!【Photos】

-- Can you buy everything you need for an overnight camping trip at Daiso? Part 2!【Photos】

-- A visit to the largest Daiso 100 yen shop in all Japan【Photos】

© SoraNews24

©2022 GPlusMedia Inc.

31 Comments
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The COVID-19 pandemic has brought about a lot of stress, grief, and uncertainty, but with the difference in lifestyle that’s come with the pandemic, in some ways life almost seems more convenient than ever.

The free market at work! Reminds me of Taro Aso's comment about the downward path of the standard of living among a majority of Japanese and cup ramen.

Enjoy the race to the bottom while the stock market and corporate profits are at all time highs!

2 ( +5 / -3 )

At times like these stores and companies need to band together and rely on each other for survival. To weather out the bad times.

3 ( +5 / -2 )

Convinience store can charge more since they are 24 hours and everywhere, not anymore. People not willing to buy with extra price now.

5 ( +6 / -1 )

Smart Move.

2 ( +3 / -1 )

Daiso Quality has drastically improved, 7 eleven and others are beginning to feel the impact, so if you can't beat them JOIN THEM.

6 ( +7 / -1 )

It's very welcome...However, because of the limited space of the convenience stores, the space for the Daiso products will be very tiny, I suppose...meaning just a few products will be sold.

2 ( +3 / -1 )

Excellent stuff. Now I can grab some household necessities with my 7-11 spag bol.

-1 ( +1 / -2 )

Oh dear. 7 Eleven has a decidedly low-rent feel to it these days.

-1 ( +3 / -4 )

The green Lawson (¥100 goods) is a life saver when you need something from Daiso in the middle of the night. Some larger 100 Lawson stores already have this partnership so you have a full Daiso 24h open.

1 ( +2 / -1 )

Mickelicious

Oh dear. 7 Eleven has a decidedly low-rent feel to it these days.

I fear you are correct, good sir. It used to be such a classy, high-end place to do one's shopping. I will be instructing my butler and personal chef to stop shopping there posthaste!

2 ( +5 / -3 )

When I first arrived in Japan, the nearby Lawson 100yen store, was one of my favourite places. I shopped there every day and bought most of my groceries there. The staff were lovely. I was absolutely gutted to find that it had closed on a later visit, and become a bike shop.

4 ( +5 / -1 )

Now if they could only learn how to stock SLURPEES…………..

1 ( +5 / -4 )

Can you imagine how much more work the staff at the stores have to do now? Oh, wait. actually, they don't do much now since we all have to do our own cashiering.

0 ( +3 / -3 )

This country is just getting better and better!

0 ( +4 / -4 )

There are a lot less well known 100 yen convenience stores or variations like Lawsons 100 shop. They draw in customers with the smaller sized 100 yen (shrinkflation) products and hope people will also buy the other regular priced items throughout the shop.

7-11 now has a better and larger selection of 100 yen products from Daiso plus the cheaper 7-11 regulart brands to compete with the other convenience stores both large and small (economies of scale).

4 ( +5 / -1 )

Now if they could only learn how to stock SLURPEES…………..

I lost the closes 7-11 that sold slurpees in Tokyo across from Kawasaki station last year. I am lost :(

3 ( +4 / -1 )

You Japan residents are so lucky to have konbinis like 7-Eleven and Lawson and Family Mart on every street corner. And now you have Daiso getting in there too? I live in Australia, where Daiso have a few stores in the CBD and 7-Elevens stock about 10% of what they do in Japan. I wish we had konbinis like yours here, they’re one of the pleasures of visiting Japan.

8 ( +8 / -0 )

I hate 7/11 here. No slurpee, no donut and they make the customer work the register. Pathetic.

-4 ( +3 / -7 )

Now time to allow free cash withdrawals at 7-Eleven ATMs for an unlimited amount of time! Preferably would want all establishments to go cash-less but that won't happen soon.

-4 ( +0 / -4 )

I hate 7/11 here. No slurpee, no donut and they make the customer work the register. Pathetic.

Seriously? 7-11 in Japan is like 8000 times better than in the US.

Much cleaner. Much bigger selection. Better coffee, freshly ground and brewed to order. Prepared foods that are actually edible.

I don't know what the deal is with the 7-11's near you. But, all the ones I go to, as well as Lawson, Famima, and Ministop, all have cashiers. Plus, they have machines that take your cash, QR, NFC, or card payment, so no hand-to-hand contact with the cashier.

Every single time I step foot in a Japan 7-11, I am reminded how terrible the 7-11's in the US are. (I can't believe it's the same company.) And, I'm perfectly fine, even kinda glad, that they don't have those awful Slurpees. Yuck.

5 ( +6 / -1 )

As Daiso stocks a lot of cheap Chinese products and I avoid those, then this won’t mean much to me.

-2 ( +2 / -4 )

It is 110 yen Daiso.

-5 ( +0 / -5 )

It not 7 11 it is 7 & i holding and it is independent of 7 11 oversea franchise. It is 7 Bank not 7 11 if you live here you know it is not a 100 yen store it 110 yen shops and it has not been since 2015.

-4 ( +0 / -4 )

Great move, I love it !!..

This country is just getting better and better!

For those of us who know how to love and appreciate this beautiful and great country, that's right...

Japan is for the brave, not for whiners..

-1 ( +3 / -4 )

As Daiso stocks a lot of cheap Chinese products and I avoid those, then this won’t mean much to me.

True, but they also stock Made in Japan stuff too. Same goes for Muji, I avoid their MiC items and only buy their MiJ ones.

4 ( +4 / -0 )

Japan has become a nation of 100 yen shops.

-1 ( +1 / -2 )

John-San

It not 7 11 it is 7 & i holding and it is independent of 7 11 oversea franchise. 

Incorrect.

Seven & i Holdings is the parent of 7-11 Corp, including overseas. They also own Seven Bank, Seibu/Sogo department stores, Denny's (which also isn't as good in the US as in Japan. I'm seeing a pattern), Ito-Yokado supermarkets, and other lesser-known companies.

2 ( +2 / -0 )

Tora

Japan has become a nation of 100 yen shops.

The same could be said of the US, with its proliferation of dollar stores. (Dollar Tree, Dollar General, Family Dollar, etc.)

0 ( +0 / -0 )

I only go to the 7-11 when they're selling those strawberry and whipped cream sandwiches.

Sometimes for a coffee on my drive to the office.

1 ( +1 / -0 )

Daiso is good for a lot of goods, but I've always wondered why so many random goods in Japan are more expensive such as fruits from the third world.

-1 ( +0 / -1 )

Each time I arrive in Japan I head for Daiso to stock up on things that I will use for the time I am in Japan, things that I can just throw away before I get on the plane to come back to the states. It makes it so that I don't have to worry about checked bags and being overweight on my carry-on. The dollar stores in the US do not compare well with Daiso and CanDo.

1 ( +1 / -0 )

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