Mazda Motor Corp on Thursday announced that since its sales launch in Japan on Feb 16, orders for the all-new Mazda CX-5 reached approximately 8,000 units as of March 14. The result is more than 8 times the monthly sales target of 1,000 units.
Twenty-seven percent of total CX-5 orders are gasoline engine models, surpassing initial expectations. The gasoline engine CX-5 models boast a linear, refined and powerful driving sensation that results in the driver feeling at one with the car.
The clean diesel engine model consists of 73% of total orders, also exceeding initial expectations, and delivers powerful dynamic performance equivalent to a 4.0L, V8 gasoline engine.
Mazda will start a test drive event to offer an opportunity to drive the CX-5 at dealerships throughout Japan on March 31.
Mazda's representative director and chairman of the board, president and CEO, Takashi Yamanouchi said "Mazda is extremely grateful for the approval from many customers for the all-new CX-5. At the same time, we are gaining confidence about the opportunity in the Japanese market for the clean diesel engine. I am convinced that we will surpass our global sales target of 160,000 units per year and that the CX-5 will become one of our core models alongside the Axela, Atenza and Demio."
© JCN Newswire
5 Comments
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Harry_Gatto
Japanese car market is way behind in the use of diesel but modern diesels are very very good and maybe their time is coming now. Once they do become accepted then, as is usual in Japan, sales will soar.
Gobshite
Nice to see diesel cars available here, sales in Europe are huge
naruhodo1
thasts a first for mazda. very welcomed news especially in regards to the power!!
wtfjapan
considering diesel is much cheaper than gasoline and the diesel engine is more fuel efficient its no real suprise.
nath
So, 27% of sales were gasoline engines and that exceeded expectations and 73% of sales were diesel engines and that also exceeded expectations.
I'm curious what their initial expectations were for proportional sales of each type of engine.