Starbucks Coffee Japan Ltd said Monday that it will raise the prices of some 20 coffee beverages and five coffee bean products on July 16. The drink prices will be raised by 10 to 30 yen, the second hike in about one year and a half, while the coffee bean prices will go up by 100 yen for a 250-gram pack in the first price increase in about six years.
The price of a small caffe latte, for example, will go up from 310 yen to 320 yen.
The move reflects a rise in the prices of such ingredients as milk, as well as skyrocketing crude oil prices that have led to a surge in transportation costs, Starbucks Coffee Japan officials said.
Meanwhile, the company has not been affected by fluctuations in international market prices of coffee beans because it buys coffee beans directly from contracted farmers, the officials said.© JCN