Actress Emi Takei, 19, is this year's TV commercial queen, having appeared in ads for 17 companies. Takei's ads included campaigns for Aeon, Lotte, Seiko and the Japanese Red Cross Society, broadcast monitoring company Nihon Monitor said on its website.
Takei dethroned former AKB48 singers Tomomi Itano and Mariko Shinoda who shared the No. 1 spot in 2012.
Takei was followed by Shinoda (ads for 15 companies), Rola (14), Kyary Pamyu Pamyu and Ayame Goriki (12 each).
Golfer Ryo Ishikawa, 22, topped the men's list, hawking products for 12 companies including Asahi Beer and Dunlop. He was followed by actor Osamu Mukai (11) and SMAP and Arashi singer Sho Sakurai (10).© Japan Today