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Rinka becomes Cinderella with new Disney Mobile phone

11 Comments

Model Rinka, 36, wore a stunning pink gown to a press event held by Disney Mobile -- a tie-up between Walt Disney Japan and Softbank Mobile -- this week to promote the company's fifth cell phone.

Rinka appears in the upcoming commercial in the back of a taxi with the cell phone in her hand, and is transformed into a pretty-in-pink princess galavanting about in a horse-drawn carriage. "I really felt like Cinderella," she said, looking back at the filming.

David Milstein, vice president of Disney Mobile, also attended the event and presented Rinka with a special diamond-encrusted cell phone. Rinka said she wouldn't drop it.

Rinka, who married a man outside the celebrity loop in January this year, also commented on the frequency with which they exchange mails. "It might have dropped off a bit compared to before we were married. But we still mail each other at least once a day."

The new commercial airs from Friday, and the new cell phone (DM005SH) goes on sale the same day.

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11 Comments
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A married woman in mid 30's holding mobile and exchanging mails with her husband....doubt if it will attract more customers for Disney mobile..!

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That's what you think!

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She married a construction company worker, if I remember correctly...I think that's a polite way of saying yak....

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“It might have dropped off a bit compared to before we were married. But we still mail each other at least once a day.”

Rinka: Did you feed the cat? Hubby: Yeah.

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Incredible that Disney is using a 36 year-old married woman to promote its products. It speaks volumes for the kind of demographic Disney is looking at.

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Well, at least her dress is in the Disney spirit...was Cinderella 36 when she met Prince Charming...

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Cinderella never wore a purple dress. You would have thought Disney could have got that right.

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Nice ankles!

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Yeah, she is 36 years old, but very popular with young women in Japan. That is the demographic they are going for. Don't be fooled by age.

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All that glitz and glamour fashionably presented in front of... a mud brown billboard ! C'mon people wake up !

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"Rinka appears in the upcoming commercial in the back of a taxi" “I really felt like Cinderella,” she said,

hmm .... ok....

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