Here are two new commercials for Lotte Fit's (gum). Commercials for the popular gum are famous for their unique and memorable songs and dances. The main characters of this commercial series are fashion model Nozomi Sasaki and actor Takeru Sato.
There are two new ads -- the Nozomi Sasaki version and the Takeru Sato version.
In the first one, Sasaki plays with Japanese celebrity, ichthyologist and illustrator Sakana-kun, and comedian Naomi Watanabe in aquarium. In the other version, Sato plays with famous ballerina Tamiyo Kusakari and comedian Watanabe.
Besides the song and dance routine, be sure to check out Watanabe's costume at the end.
© Japan Today
18 Comments
Login to comment
Serrano
The Nozomi Sasaki one is way better than the Takeru Sato one.
shogun36
I was gonna say they finally got rid of that damn sheboy from the commercials........then I saw the second version.
Ivan Coughanoffalot
Commercials for the popular gum are famous for their unique and memorable songs and dances.
No they aren't. They're not famous at all. Unless the word famous has a new definition of "irritating and formulaic". And "unique and memorable" is redefined as "facile and childish". And "songs and dances" now means "babyish capering like on almost every other commercial".
serendipitous
Pretty dodgy English in this article. "Plays with"? And I think it's "Tamiyo" Kusakari not "Tamio".
TakahiroDomingo
the guy looks like a total moron, but the girl's a beauty. and anyway, i won't buy the gum, no matter what
lucabrasi
"Fit". Ha! I'd like to see them try and sell this in Norway.
Higashi Minami
Still love it, ha!
steve@CPFC
Glad to hear that they are unique, surely commercial ever made is unqiue in some form.
ihavegreatlegs
Nozomi has nice legs and a unique Japanese look I think, but I have read she is a bear to work with.
Kevin Lee Brooke
"Commercials for the popular gum are famous"
Famously stupid.
Ivan Coughanoffalot
Asinine. Infantile.
gogogo
When did badly sung music become cute?
NeoJamal
Hey, Ghibli soundtracks and Camera chain jingles are national icons, you take that back!
and yeah, Japan doesn't know the meaning of 'market saturation'. Just like that annoying AKB song Flying Get which stalks both the young and old day and night.
papigiulio
neojamal: they play anything excessively in this country. repeat repeat repeat. I still remember Ponyo song and what about the yododbashi / bigcamera songs (althought those are in the shops) songs.
NeoJamal
They play this annoying tune at station platform kiosks. Say Lotte, give us a break? please?
pawatan
These two Fit's commercials have been around a bit - seems like they were always on earlier in the summer. I always like them though.
papigiulio
wait! damn, too early in the morning mistaken the brand. The one I was talking about is this one: http://www.youtube.com/watch?v=0vyH7GINouQ
papigiulio
I prefer the one with tsubasa and the 2 white girls, although they are really playing that one too much recently. tsubasa is cute.