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Suntory Foods International Co Ltd has announced "Suntory C.C. lemon presents Youth Video Project" - an online video series.
Utilizing exclusive YouTube content, Suntory will be releasing two original videos aimed at both the local Japan market as well as gaining overseas exposure.
The first installment of the Youth Video project "Japanese Schoolgirl Chase (Ninja High Schoolgirls)" features two typical Japanese high school girls messing about with a smartphone in the classroom after class... when suddenly a chase ensues. Captured from the point of view of a smartphone camera, the pair uses ninja tactics in an epic chase that leads from the school all around the city of Atami.
"Japanese Schoolgirl Chase (Ninja High Schoolgirls)" features the talents of Fuka Yoshino (17) – an up-and-coming professional kick boxer. Not only fresh and cute, she is a powerful and agile athlete. The Ninja Japanese High school girls with their energetic chase and escalating feats of almost god-like ninja jumping and agility creates a juxtaposition between “cute” and “powerful” that is part of the video’s charm.
Additionally, the video is shot against the backdrop of the beautiful seaside tourist town of Atami. Seen through the eyes of the Ninja schoolgirls, we get a tour of the old meets new Atami and discover its charm as chase leads us through the back alleys of the crowded Ginza shopping street, from the "Power Spot" Kurumiya temple to Atami Castle, culminating on the ocean beach.
"Suntory C.C. lemon presents Youth Video" was conceived as an Internet video content project with the twin themes "youth" and "challenge". While the primary strategy was to convey the brand message utilizing the viral potential of online video, it has dared to set a challenging objective of 10 million views on YouTube as the ultimate goal.
The second installment will be launched in mid-August.
© Japan Today
24 Comments
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inshikoku
In the end, all shook up!
Triumvere
That was AWESOME.
Jennifer Richardson
I loved it! I expected it to be eye-roll-y and vaguely skeezy, but no! Awesome!
LFRAgain
Ummm.... Wow! That was actually pretty cool.
Cortes Elijah
Lots of panties is all I see. Why not use guys? Why always girls?
cleo
Maybe you have to be into giggly somersaulting schoolgirls and ninjas to get it. I'm not. I didn't.
It didn't make me want to buy CC Lemon (though to be fair, I can't think of anything that would...)
ReformedBasher
Not panties, bloomers. (I swear I was not looking! My wife informed me. Ask me about my deals on cheap bridges)
If you want to see guys in bloomers, maybe Akihabara?
shinhiyata
Not bad, but I really like the one for ReGain energy drink with the levitating blue-haired girl in the tiger bikini.
Kuribo1
Boss awesome and they were cute to boot!
Jeremy Wood
the bow at the temple got me,,,, hilarious.....
lostrune2
Parkour with ninja moves
http://en.wikipedia.org/wiki/Parkour
Search Youtube
smithinjapan
Unbelievable moves! But do they have permission to be climbing on old temple rooftops, jumping on top of cars, and what not?
nath
Too long....
Pandabelle
Ehh? CC Lemon is the best!
Kitsap
Why is that people just can't appreciate the creativity that went into the making of that video?
How many of you could have pulled that off?
slumdog
That was awesome! I thoroughly enjoyed that!
HongoTAFEinmate
Nothing like a bit of youthful athleticism to make me feel even older. Rather entertaining but the camera work made me dizzy.
smithinjapan
Kitsap: I think it's amazing, but it's also perfectly valid to question whether or not some of the stuff they did was legal. Did Suntory get permission? Did they fix and damage if it was done? Imagine the consequences if they did not and nothing is done despite it being all caught on video and broadcast. I coudn't do a thing these girls did (well, running aside), but even if I successfully ran across theroof of a local temple without damaging it then posted on YouTube I'm pretty sure it would land me in hot water.
Kaal Singh
These girls look so tough and awesome!! Their athletic skills are sharp, especially that high jump onto the car was incredible! They've must have practiced that a lot to feel comfortable enough to pull that jump. They should definitely try out sasuke.
Kuribo1
For those asking whether they had permission watch it on youtube go to information and read it. It is in Japanese as well as english that they had full support of the city and all places shown in the video.
Aaron Loki Brummett
Very sharp! I won't ever doubt you again! Now let's get to 10 million views.
Duck of Wellington
It was not real. A lot of it was not real. It could not have been. Lots of camera tricks at play.
As she first overlooks the balcony rail, you see the rope piled on the stairs? I bet that rope was used to get the camera down, but not the original girl. Its someone else's hands on the car.
Guza!
very clever but the free running was pretty cool!