Japan Today
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Japan’s first 100% non-alcoholic and vegan bar to open in Tokyo’s Roppongi district

By Krista Rogers, SoraNews24

While drinking alcohol is a common social (and at times professional) activity in many parts of the world, people who either can’t drink or choose not to drink are often left feeling uncomfortable when their friends or coworkers ask “Wanna go out for a drink?” Fortunately for those living in Tokyo, an exciting new locale is about to open which serves sophisticated drinks in a cosmopolitan setting–the major perk being that none of them contains a single drop of alcohol.

Owned by a company called The Human Miracle, 0% Non-Alcohol Experience will open its doors on July 16 in Tokyo’s affluent Roppongi district. The bar will serve up over 20 non-alcoholic drinks and small food bites which are sure to please in both visual and gastronomic senses.

The drinks themselves are works of art and much classier than standard non-alcoholic soft drinks. Examples in the photo below include “A Real Pleasure” (mixed with fruits and fresh basil), “Goldentree” (cold brew coffee with fresh grapefruit), and sparkling kombucha. Demonstrating the care and quality that the owners took in designing the drinks menu, note that a portion of the offerings was crafted by Shingo Gokan, a legendary Japanese bartender who owns three bars on the list of the World’s Best 50 Bars.


The menu also features a selection of small food bites that are all vegan under the concept of “junk food without the feelings of guilt.” Examples below include the vegan quesadilla with fried avocado and the CBD chocolate brownie.


While the drink and food items may be the most salient aspects of the new establishment, the bar’s minimalist interior inspired by outer space is also nothing to overlook. Its interior design and artistic direction were led by Japanese graphic artist YOSHIROTTEN’s creative studio YAR and its layout by TATO DESIGN. One room is even reserved for use as a gallery space and will feature rotating displays of art in various forms.



With Roppongi’s reputation as a center of night life in Tokyo, hopefully the addition of 0% Non-Alcohol Experience in the area can also dispel the notion that alcohol is a prerequisite for having a good time–and both drinkers and non-drinkers alike can imbibe delicious offerings to their hearts’ content.

Bar information

0% Non-Alcohol Experience

Address: Tokyo-to, Minato-ku, Roppongi 5-2-4 ANB Tokyo Building, 1st floor


Open 10 a.m.-10 p.m.


Read more stories from SoraNews24.

-- The Chibiusa Cafe, Tokyo’s newest Sailor Moon themed restaurant, reveals its awesome menu

-- Tokyo’s first vegan Japanese-style convenience store now open in Asakusa

-- First look at course menu items, pricing for upcoming Häagen-Dazs Matcha Salon in Tokyo

© SoraNews24

©2024 GPlusMedia Inc.

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What's the point really?! Focus on less premium ingredients with premium price tags equals bigger profit margins. Sorry, Millennials and Gen Y'ers but you can't fool me with your latest stupid zeitgeist!

6 ( +10 / -4 )

Well, I can guarantee they won’t be getting a single yen from my wallet. However, I will suggest it to my friends to get their reactions.... should be fun!

2 ( +6 / -4 )

agree with the above. I'm a meat eating, liquor drinking, women loving, katana wielding niku shoku ninja

1 ( +10 / -9 )

Going by that picture I'm glad they don't do haircuts either.

16 ( +17 / -1 )

Just in time for Tokyo asking bars to close for a month because of the C-virus spike. Talk about omens.

3 ( +4 / -1 )

What a waste of a good bar! Pandering to people who go to a bar and don’t drink (they must be fun), and vegans, don’t get me started on them.

3 ( +12 / -9 )

@OriginalOne Does everything have to be about generations? I bet a lot of former hippies in their 50s and 60s would love that concept. I may be 27, but you won't catch me anywhere near that place.

Stop trying to be so divisive, the world ain't black and white like that.

1 ( +5 / -4 )

It might be a great place to meet the opposite sex.

-4 ( +3 / -7 )

A cruel omen. Not the type of shop to flourish during a pandemic.

It probably could have made a splash when millions of tourists once roamed the streets.

I feel bad for small business owners who had 2020 "New Open" plans.

0 ( +1 / -1 )

So this is juice bar.

they should open the bar from 7am to 1pm for breakfast/lunch drink.

Shot of vodka to all drinks after 1.

6 ( +8 / -2 )

I doubt if SoraRocketGrapeNews will do a follow up, but I've got a feeling this bar is going to go belly up within three months or so. The coronavirus isn't helping, of course, but they should focus on good food (vegan or not) at prices Roppongi people are willing to pay.

I'm sure JapanToday will delete this as off-topic, but about ten years ago a bar opened with most drinks being ¥500 (the so-called 'one coin' fad), plus many food items equally priced. The concept being if you have ¥1000 in most bars you can only afford one drink; at this place Two! Gone in less than a year.

8 ( +8 / -0 )



0 ( +4 / -4 )

No smoking or smoking?

-4 ( +2 / -6 )

With ALL the bars out there in Tokyo, I love how this JT crowd gets their knickers in a twist when just one new bar happens to be vegan and non-alcoholic.

No smoking or smoking?

People who prefer vegan food and non-alcoholic drinks aren't likely to want to give themselves lung cancer, so what do you think the answer is?

Having said this, I'm not going to waste any money on bars in Roppongi.

6 ( +8 / -2 )

With ALL the bars out there in Tokyo, I love how this JT crowd gets their knickers in a twist when just one new bar happens to be vegan and non-alcoholic.

Yep. Something for everyone is good.

I’m a grumpy old sod these days and can’t stand drunk people shouting nonsense at each other from 3 feet away. Give me a bit of quiet, a slab of tofu and a glass of orange juice over that.

-1 ( +5 / -6 )

Hopefully it will be the last.

1 ( +4 / -3 )

Non-alcoholic AND vegan? Somebody fell and hit their head on the concrete several times or what? Sounds pretty no happening but I might check it out in the next century.

-1 ( +4 / -5 )

I get Vegan, but non-Alcoholic bar is a bit of a puzzle.

1500¥ for a drink seems steep, but might give it a try.

1 ( +2 / -1 )

They're equating vegan with plant-based / health-conscious, which is how many people see veganism here. I guess that's why it's non-alcohol. Good luck to them - indeed, it's nice to have a variety of places, especially places where the floor doesn't stick to your shoes...

-2 ( +3 / -5 )

No alcohol vegan bar....sounds typical of this generation.

Its not a bar then is it , a Bar serves booze usually, it's a terrible idea, imagine if a friend said they know a new bar and took you here, they would no longer be a friend would they.

The photo that accompanies the headline looks exactly like the type of place, no booze and vegan and well..............

0 ( +2 / -2 )

Maria... A good old sticky carpet is a great help to stability after a few drinks!

2 ( +3 / -1 )

Hope they did some serious Market research first. It might be a goer, but probably not a good time to test the waters. Good luck.

2 ( +2 / -0 )

People who prefer vegan food and non-alcoholic drinks aren't likely to want to give themselves lung cancer, so what do you think the answer is?

Smoking, maybe with a non-smoking area.

The health conscious crowd is in bed at night, they get up at 5 am to go to get warm water with lemon juice at the smoothie bar of the fitness club.

If I refer to the thousands of non al bars in Paris area, the customers smoke shisha in the cleanest places (and god knows what in the shady places), too bad for their lungs. Well, I doubt that's the style there.

 I guess that's why it's non-alcohol. 

They can welcome the youth under 20. It's also about different ethnic lifestyles too. If you serve neither booze nor animal products, you cater to most people on the planet. It's not the best context now, but usually Roppongi works a lot with tourists and international business travelers. It's a place, where , for instance, you can take anyone with potential religious restrictions, without wondering what is suitable for them on the menu. I'd note the address. A few years ago, I had to look for places like that in Osaka and the only way possible was to privatize a shop / a lounge, which is very easy to do for Japanese/residents... but outside a few boring overpriced hotels, it's nearly impossible for foreign visitors to arrange that themselves. There was a demand, definitely.

1500¥ for a drink seems steep

If they don't charge a table fee, not really. They need to pay a rent in Roppongi.

0 ( +2 / -2 )

There must be some recovering alcoholic vegans working at Sora.

0 ( +2 / -2 )

Nitpicking maybe, but "0% Non-Alcohol Experience" suggests to me they serve no non-alcoholic drinks. My kind of place.

1 ( +3 / -2 )

This is like someone trying to virtue signal by opening a bar.

Good luck to them.

1 ( +3 / -2 )

GOOD work.

1 ( +2 / -1 )

Christ, you'd think all the others bars are going to go out of business because of this new one, just by reading the comments here. I think it's only insecure people who need to throw shade. There are a lot of strange things here, like cosplay, sex dolls and J-pop. If there are people who like them and are happy then good for them. I just mind my own business.

-2 ( +2 / -4 )

Well, good luck with that. Maybe Tokyo is big enough that they find some customers. Not me though.

3 ( +3 / -0 )

I enjoy meat.

And I'd enjoy eating at this restaurant as well. Restaurants where the people strongly care about the food they make generally make good food. Meat will still be around for the next meal.

0 ( +1 / -1 )

I didn't know Vegans do not drink alcohol.

0% Non-Alcohol Experience

Address: Tokyo-to, Minato-ku, Roppongi 5-2-4 ANB Tokyo Building, 1st floor


Open 10 a.m.-10 p.m.

Apparently, vegans also like to go home and maybe go to bed early!

2 ( +2 / -0 )

You all keep eating all that healthy food. I’ll continue with my life of happiness and keep my immune system strong. Almost 60 and have never had the flu, cold or cough. Never sick. Yeah I do have a mild case of COPD but that’s cause of my wild and crazy life I had. A life of lots of fun. And still very active, running, camping, hiking, and so on and Just having lots of fun.

The only kickback to it was I had to lie to take a day off.

1 ( +2 / -1 )

Great to have this alternative for my beloved vegan friends!

0 ( +0 / -0 )

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