food

Japan’s wagyu beef bento is back, now with a Guinness World Record under its belt

3 Comments
By Dale Roll, SoraNews24

The Giga Size Tottori Wagyu Beef “Entirely for Yourself” Bento is back again, and this time with a new credential to its name. This bento, made of 4.5 kilograms of 10 different cuts of premium Japanese beef, was created last year to commemorate Tottori Wagyu’s placement as the number one highest quality wagyu beef in the country, and retailed for a whopping 292,929 yen.

After its release on Nov 29, 2017, this extravagant bento box, which was sold exclusively by internet food delivery company Gochikuru, got enormous attention worldwide, and was picked up by news sources and spread by social networks across the world. In fact the box became so popular that multiple Japanese YouTubers even uploaded videos of themselves testing out the delicious food.

▼ Watch only if you want to be tortured by heavy salivation and sudden, intense hunger pangs.

Since it got so much attention, Guinness World Records also picked it up, and this year it was awarded the title of the “Most expensive bento (meal in a box)”. We’re not sure if that’s really a goal to aspire to, but getting a Guinness World Record for anything is a remarkable accomplishment, and so we congratulate Gochikuru and Tottori Wagyu.

sub32.jpg

To celebrate their achievement, Gochikuru has decided that the box, which was previously only available for a few months at the beginning of the year, will now be available for purchase year-round. Orders reopened at 11 a.m. on Nov 29 (11/29), which happens to be “delicious meat day”, since the two ones in 11 could be pronounced “ii”, which is the Japanese word for “good”, and 29 is “ni” (2) and “ku” (9), niku, or “meat.”

▼ Obviously, this bento is not only chock-full of delicious meat, but also delightful puns, so buying it is a win-win.

sub12.jpg

If you are just dying to try it, you can order it from Gochikuru’s online shop for the same price of 292,929 yen, which, by the way, is also a Japanese pun that translates to “Meat meat meat”. But make sure you order it two weeks ahead of time, as that’s how long it takes for preparation and delivery. Sadly, though, likely owing to the logistics of shipping a 10-pound box of meat, this bento is only available to residents of the Tokyo area, so plan to make a trip to Tokyo if you want to taste test this puppy.

Source, images: PR Times

Read more stories from SoraNews24.

-- Strawberry and beef? We try Lotteria’s new Tochigi Wagyu Steak Hamburger with Strawberry Sauce

-- Wagyu vs. kokusangyu – The difference between the two types of “Japanese beef”

-- Yoshinoya has an ultra-luxurious wagyu beef bowl you can only get one place in Japan【Taste test】

© SoraNews24

©2024 GPlusMedia Inc.

3 Comments
Login to comment

At that price I’m going vegetarian !!!!

0 ( +0 / -0 )

At that price, I'm going to Kansas or Texas for the real thing and still have money left over.

0 ( +0 / -0 )

Groan.

This is something to celebrate?

Eat what you want, but extravagant gluttony, wrapped up in a questionable "Guiness" award (lwtf) says more to me about 21C sensibilities gone seriously awry, than a true understanding of gourmet cuisine.

1 ( +1 / -0 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites