Japan turns tables on France with sake nouveau

By Fiachra Gibbons

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Hmmmm....  poor marketing.  Surely soma amalgam of atarashii and sake needed for this gimmick.

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I confess to being a sake lover.

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More of a shochu person, myself but I wouldn't mind to try this.

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This is so full of misinformation it's almost funny.

If you cook with 'sake nouveau', you immediately end up with something indistinguishable from mirin, which you could purchase at a fraction of the price.

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