Photo: McDonald's Japan
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McDonald’s releases new Come on Baby New York Burgers in Japan

32 Comments
By Oona McGee, SoraNews24

Last year, McDonald’s surprised its customers in Japan with a new series of burgers called “Itta Ki Ni Naru N.Y. Burgers“ (“I Feel Like I Went to N.Y. Burgers“). The unusual square-shaped burgers were designed to take our taste buds on a trip to the Big Apple, at a time when there were still restrictions on international travel, and they proved to be so popular that they’re making a return this year, with a new lineup of fillings.

▼ The new range is called “Come on Baby! N.Y. Burgers“, and there are three varieties to choose from.

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Just as the marketing graphics resemble classic American comics, the burgers themselves represent classic American dishes. The N.Y. Buffalo Chicken, for instance, combines juicy, spicy thigh meat, crunchy lettuce, pickles, and a slightly sweet mayo sauce. The crispy battered chicken patty is seasoned with two types of chilli peppers to give it a smoky flavor, and is made from a single thigh for extra juiciness.

▼ A burger inspired by New York’s famous buffalo chicken, this one retails for 460 yen.

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The N.Y. Thick Beef and Potato (530 yen) delivers the delicious flavors of an all-American burger and fries in every mouthful. The addition of smoky bacon and rich cheddar cheese helps to complement the big beef patty, while the tomato-based beef gravy sauce, which contains garlic and onions, helps to give this one its own unique addictiveness.

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Finally, the N.Y. Deli Shrimp Tartar (490 yen) combines crunchy lettuce and tomato with a plump shrimp cutlet and special tartar sauce. Lemon and three types of herbs — basil, rosemary, and thyme — are added to onions and salted olives to make the refreshingly tart sauce, creating an “exquisite harmony” between the main ingredients.

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The new burgers will be accompanied by a new Shaka Shaka Fries seasoning pack, Three Cheese, which contains three kinds of richly flavoured powders, Emmental cheese, Parmesan cheese, and cream cheese to bring out the deliciousness of the potato.

▼ Kinda like cheesy fries, but in powdered form, priced at 40 yen per sachet with a purchase of fries.

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As is often the case with new releases, this limited-edition lineup comes with its very own marketing campaign, including this 30-second commercial below.

If you’re like us and have the “Come on Baby! New York Burgers” jingle now stuck in your head, you’ll be grateful to know it’s not too long until the series is released, with the on-sale date set for October 25.

If the newly evolved New York burgers are as good as the ones we tried last year, we’ll be singing “Come on Baby! New York Burgers” all the way through until the campaign finishes at the end of November.

Source, images: Press release

Read more stories from SoraNews24.

-- McDonald’s Japan introduces square burgers that take us to New York for a limited time

-- McDonald’s Japan adds exclusive Hawaiian Burgers to its menu for a limited time

-- McDonald’s Japan’s Samurai Mac series: which burger is the greatest warrior of all?

© SoraNews24

©2024 GPlusMedia Inc.

32 Comments
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wish i can try all.

5 ( +7 / -2 )

Now, why is it that McDonalds becomes creative in Japan while here in the states, where McDonalds come from. we get the same old tired food over and over (and today at sit-down restaurant prices). I miss miss miss Japan.

6 ( +8 / -2 )

Now, why is it that McDonalds becomes creative in Japan while here in the states, where McDonalds come from. we get the same old tired food over and over (and today at sit-down restaurant prices). I miss miss miss Japan.

I travel a lot and when I visit different countries I make it a mission to try out their version of the Golden Arches and it’s either a hit or miss with their local versions of food, presentation and quality and I always thought Japan had some of the worst quality produced foods compared to countries such as South Korea or even Saudi Arabia. SK puts serious effort towards taste and aesthetics, the Japanese just don’t IMHO.

https://m.mcdonalds.co.kr/kor/main.do

-6 ( +4 / -10 )

Don't particularly care for Mickey D's but I may have to check these out to see if they have a real taste of the City. First, let me offer my wholly unsolicited critique of the meat combinations and choice of names: Eggs Benedict would have been a more natural choice for the beef and potato burger. It is a NYC dish. Also, why use thigh meat instead of boneless wing for the Buffalo chicken? Cost? The wing and thigh have a totally different taste. Lastly, Buffalo chicken was not invented in the Big Apple, so people in Buffalo might be thinking, ''You must mean, 'I feel like I went to Upstate New York.'" Japanese and other Americans may not get it but it's called Buffalo Chicken, not NYC chicken, for a reason.

3 ( +5 / -2 )

Definitely gonna try that buffalo chicken one, looks good.

2 ( +4 / -2 )

And the artwork for the ads pretty darn good.

3 ( +4 / -1 )

Oh yeah. Looks. Good!!

Haven't had a Mac-attack in ages. It might be time give the air-fryer a rest and live a little!!!

-1 ( +4 / -5 )

I shouldn't read McD articles before breakfast...

Not into seafood between buns, but the other two I will definitely give a try.

-1 ( +3 / -4 )

I have never had a beef burger or been into a McDonalds. Is this a record??

-1 ( +5 / -6 )

I could have sipped coffee on the Strauchgasse. I went to McDonalds.

I could have danced a midnight tango in San Telmo. I went to McDonalds.

I could have shared culurgiones at sunset on the terrace of Capo d'Orso. I went to McDonalds.

I could have watched attack ships on fire off the shoulders of Orion. I went to McDonalds.

2 ( +4 / -2 )

On no Oona, not burgers again, lol

These concoctions aren’t my cup of tea you see. Well, I eat burgers sometimes but not very often from fast food joints, and not yucky McDonald’s. If you haven’t eaten their stuff for a year and have something you notice how incredibly salty, greasy and artificial tasting everything is.

Best bet is to find a place making their own burgers and getting fresh buns delivered. Also fresh onions are a must, yummy.

-7 ( +3 / -10 )

I have never had a beef burger or been into a McDonalds.

You really don't know what you are missing.

you notice how incredibly salty, greasy and artificial tasting everything is.

Oh, yeah. That's the stuff. I love it.

-1 ( +4 / -5 )

Elvis

Wouldn’t surprise me to be honest.

-2 ( +3 / -5 )

You really don't know what you are missing.

Do you ever ask for them to go light on the ketchup?

I do. It's exhilarating.

People think Japanese restaurant staff are inflexible but I make them buck the trend and honestly I think we are both better off for it.

0 ( +3 / -3 )

@gcFd1

Is it possible to ask McDonald's here to put more sauce on the burgers? If I order the Chicken Filet I often want more sauce but have never had the courage to because I'm sure my request will be denied or met with utter confusion.

Speaking of requests, does anyone know if it's possible to request certain pieces of chicken at KFC? And if so what are the pieces called? Thanks.

1 ( +2 / -1 )

The Beef & Potato and the Chicken looks good.

1 ( +3 / -2 )

> Wouldn’t surprise me to be honest.

indeed. Mac is quite good on the had occasion. Get yourself a happy meal. It makes a change from the usual buffet food.

-3 ( +3 / -6 )

If I order the Chicken Filet I often want more sauce but have never had the courage to because I'm sure my request will be denied or met with utter confusion.

I've never thought about it because to me Maccy-Dee gets it just right every single time. Ummmmhh!!!

But, if you ask for more sauce, I am sure the staff would oblige. Check the receipt to make sure the message got through.

KFC is not my area of expertise, but I think if you look around the bottom of the menu, you might get options for bits.

-2 ( +1 / -3 )

MacDees in Japan is much cleaner, and bring your order to your table. And the employees, for the most part, are coherent. The downside is that their burgers, apart from the Big Mac have strayed so far from the originals that they aren't very appetizing. Of course they are meant for domestic customer base who is used to "meat loaf" being called hamburger.

0 ( +2 / -2 )

And if so what are the pieces called? Thanks.

This might work:

手羽肉 chicken wing

むね肉 breast

もも肉 thigh (leg)

But I find point and これおください works best, especially if you are starving for a bit of crispy fried goodness and you can't get the words out proper

I'm having sashimi tonight BTW

-1 ( +3 / -4 )

I am a NYer. From the City as we call it.

No NYer would ruin good beef with bacon.

Plus the only square burgers you will find in the NY area are "White Castle", and that is pure junk food to the max.

Best City burgers are at diners. In the Tri-State area as well.

-4 ( +0 / -4 )

Plus the only square burgers you will find in the NY area are "White Castle", and that is pure junk food to the max.

Indeed. The only time I had a square one was in Durham, N England ( in a car park by a river if I recall) when I was commuting to Newcastle University for my undergraduate studies.

-1 ( +1 / -2 )

Do people really still eat this cardboard-filled excuse for food? The mind boggles.

Indeed. The only time I had a square one was in Durham, N England ( in a car park by a river if I recall) when I was commuting to Newcastle University for my undergraduate studies.

A river? That would be the river in Durham….the Wear. Knew you were a closet mackem. LOL.

-3 ( +1 / -4 )

Do people really still eat this cardboard-filled excuse for food?

I eat extremely healthy. But occasionally, maybe twice a year, I still crave and eat a Big Mac. It’s garbage food, but yummy nonetheless.

4 ( +4 / -0 )

A river? That would be the river in Durham….the Wear. Knew you were a closet mackem. LOL.

Indeed you Mackem we takem. You can't take the Mac out of Elvis.

0 ( +2 / -2 )

I eat extremely healthy. But occasionally, maybe twice a year, I still crave and eat a Big Mac. It’s garbage food, but yummy nonetheless.

That's like saying, "I only smoke one cigar a year." Yummy or not, it's still bad for you, no matter how few you eat.

-2 ( +1 / -3 )

That's like saying, "I only smoke one cigar a year." Yummy or not, it's still bad for you, no matter how few you eat.

I don’t disagree. But I live healthy so occasionally I can enjoy other things that aren’t healthy without worrying it’s going to have an overly averse effects.

I get blood tests done every three months, and exercise six mornings a week. I’m not worried about a periodic Big Mac nor a cigar. Not that I’d smoke one though - they’ve make me want to puke when I’ve tried in the past.

2 ( +3 / -1 )

Mocheake

Don't particularly care for Mickey D's but I may have to check these out to see if they have a real taste of the City.

There is nothing "New York" about any of these "burgers". Nothing. Nada. Zero. Zip. Zilch. Big goose egg.

(Also, only one is an actual "burger". The rest are "sandwiches". I wonder if Japan's habit of calling anything on a bun, a burger, will ever stop annoying me?)

First, let me offer my wholly unsolicited critique of the meat combinations and choice of names: Eggs Benedict would have been a more natural choice for the beef and potato burger. It is a NYC dish.

Eggs Benedict is not a "New York dish". Additionally, eggs benedict is not made with potatoes. It is a poached egg and ham on an English muffin, topped with Hollandaise sauce. An Egg McMuffin is closer to Eggs Benedict than this thing.

Also, why use thigh meat instead of boneless wing for the Buffalo chicken? Cost? The wing and thigh have a totally different taste.

Japanese generally prefer a chicken's dark meat to white. Most chicken dishes here are made with dark meat. Not all. But, most. However, that photo clearly looks like white meat, not thigh meat as is mentioned in the article. I wonder which it really is? Maybe that weird chicken paste they use for their McNuggets?

Lastly, Buffalo chicken was not invented in the Big Apple, so people in Buffalo might be thinking, ''You must mean, 'I feel like I went to Upstate New York.'" Japanese and other Americans may not get it but it's called Buffalo Chicken, not NYC chicken, for a reason.

At least you're correct about one thing.

0 ( +1 / -1 )

PaustovskyOct. 24  02:29 pm JST

I could have sipped coffee on the Strauchgasse. I went to McDonalds.

I could have danced a midnight tango in San Telmo. I went to McDonalds.

I could have shared culurgiones at sunset on the terrace of Capo d'Orso. I went to McDonalds.

I could have watched attack ships on fire off the shoulders of Orion. I went to McDonalds.

All those moments will be lost in time, like salt on French fries.

0 ( +0 / -0 )

Vreth

Is it possible to ask McDonald's here to put more sauce on the burgers? If I order the Chicken Filet I often want more sauce but have never had the courage to because I'm sure my request will be denied or met with utter confusion.

Seriously, burger chains here tend to drench the burgers in too much sauce, ketchup, and/or mayo. Most restaurants here do not deviate or take special requests. However, they might take your request at McD's, as their app has limited customization options, usually the removal of things like pickles or lettuce.

Speaking of requests, does anyone know if it's possible to request certain pieces of chicken at KFC? And if so what are the pieces called? Thanks.

At one location, I've asked. And, they said no.

0 ( +0 / -0 )

OssanAmerica

The downside is that their burgers, apart from the Big Mac have strayed so far from the originals that they aren't very appetizing. Of course they are meant for domestic customer base who is used to "meat loaf" being called hamburger.

The patties used at McD JP are 100% beef, imported from the US, Australia, or NZ. The basic items, such as Big Mac, regular burger/cheeseburger, and double cheeseburger are prepared the same as in the US, and taste the same.

Roy

Nope. What you are thinking of is not a meat loaf but a hamburg steak, and it's called ハンバー (hanbāgu). It is neither called the same nor being confused with a proper hamburger which is called ハンバーガー (hanbā).

Not entirely correct. Yes, McD and BK JP are 100% beef. But, Mos and Lotteria burgers are a mixture of pork and beef, just like meatloaf, unless specifically stating 100% beef, like Lotteria's Big Classic.

0 ( +0 / -0 )

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