Less than a week ago, Burger King announced that The Fake Burger would be returning to the chain after a four year absence, and to drum up excitement, they shared a pixelated image ahead of the April 1 release.

With the release date falling on April Fools’ Day, a lot of people weren’t sure what to think. On one hand, it could very well be a joke, given that fast food chains are known for their April Fool’s Day pranks, but on the other hand, it could really be returning, given that The Fake Burger really did exist, having been promoted in a similar way ahead of its October 2020 release.
▼ Promo image for 2020’s The Fake Burger

▼ We didn’t have to wait long to discover that The Fake Burger was actually a burger stuffed with French fries.

Now, Burger King has revealed that the return of The Fake Burger is not an April Fools’ Day joke — it really is returning, and what’s more, it’s undergone “an evolution”, with even more flavor than before.

Priced at 390 yen, The Fake Burger now contains two slices of mellow Gouda cheese — one on either side of the chip layer — along with Bullseye BBQ sauce, which has a distinctive smoky taste.

We love French fries as much as we love burgers, so we’ll be getting in quick to try the limited-time burger while it’s available. The Fake Burger will be sold at Burger King branches around Japan (excluding the racecourse branches and the Tsugaike Yuki no Hiroba store) while stocks last.
Source: PR Times
Insert images: PR Times (1, 2), Burger King Japan
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- External Link
- https://soranews24.com/2024/04/02/the-fake-burger-really-returns-to-burger-king-japan/
22 Comments
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BertieWooster
Bit like a chip butty, then?
wallace
I could have the chip butty minus the cheese.
Strangerland
Food is political?
Very strange post. Schizophrenia is apparently when people start to make spurious correlations between things that those in their right mind can see are not actually connected in reality.
Redemption
Hell no! I already have enough troble fitting into my pants.
opheliajadefeldt
This thing looks revolting, but then, as a non meat eater who has never had a burger, most burgers do. Putting Gouda cheese in it will not enhance the flavour, you will never taste it.........so there!!!.
Jimizo
Chip butties revolting?
That’s bordering on blasphemy where I’m from. I’d go for HP as the sauce though.
Moonraker
Nah, it still has to be lashings of malt vinegar, until the chips are soggy, then maybe with mushy peas as sauce. As ophelia says, the gouda will be tasteless anyway.
Jimizo
That’s a defensible argument. Mushy peas are superb.
I’d still go for HP over vinegar on a chip butty though - I don’t like butty going soggy. Lashings of vinegar on fish and chips or pie and chips though.
Does that make me a woke virtue-signaler?
I hope not.
Shane Sommerville
We used to buy them at out fish n chip shops in Australia when we were kids.
Redemption
I can buy a real burger set, eat only the meat and give the fries on the empty bun to our vegetarian friends. I am generous like that.
falseflagsteve
I used to eat chip buries when I was little, buttered bread, chips salt and brown sauce, sometimes in a roll instead of bread. Soon fancy this, don’t like barbecue sauce you see, lol
Jimizo
They,are called,butties in the UK,Steve.
wallace
I have chip butties whenever I make them in my air-fryer oven. Whole wheat bread and ketchup. Probably this weekend I'll make steak and chips.
falseflagsteve
Jimizo
Spelling mistake, lol
Wallace
Sounds great old top. Alway preferred the old brown sauce myself. I do though rather enjoy Heinz chili ketchup that i can only seem to find in Ikari, mind.
kohakuebisu
Some people might find this funny, but it strikes me as poor marketing.
The pixelated announcement with the on sale date of April 1st makes it look like a joke. Some people already refer to meat substitutes like the Impossible Burger as "fake burgers" so the name is also confusing, especially since they are giving it a drum roll to create anticipation. The drum roll ends and "Ta da!" its just a chip butty. What a waste of time.
Jimizo
I’d say the odds on me having a chip butty/barm over the weekend are much lower than 50/1 after reading this.
ClippetyClop
Chip barm pea wet, a Lancashire classic. Gotta eat it quick or it does get too soggy and your heart explodes.
Also babbies yead floating. A steamed steak pudding in a tray of gravy that you (optionally) slap into a barmcake and demolish in a shop doorway waiting for a taxi (to the hospital as your heart will explode)
Maruno Nakanishi
Burger King always makes us pleasant. I would like to try it. However, it's difficult to find franchises aside from urban areas.