Photo: YouTube/Coca Cola Japan
lifestyle

Coca Cola Japan giving away one million free drinks to encourage people to exercise at home

5 Comments
By Shannon, SoraNews24

Amid the spread of COVID-19 and the Japanese government declaring a state of emergency for seven Japanese prefectures, the average person’s level of physical activity is likely decreasing. That’s where Coca Cola Japan comes in.

They don’t want you to become inactive, so they’ve launched the #RefreshatHome in-home exercise campaign. Users of the Coke ON app will have access to weekly exercise videos, and if you exercise enough to count for 1,000 steps, you’ll be entered into a lottery to receive one of 200,000 tickets per week for a free Coca Cola drink.

▼ The exercises look pretty easy, and they shouldn’t bother your neighbors downstairs too much.

You may be thinking, “But Coca Cola isn’t healthy!” Luckily, Coca Cola Japan offers a lineup of non-sugary drinks like sports drinks, green tea, coffee, and water. If you win a free drink, you’ll receive a ticket on your mobile phone that you can use at one of 340,000 Coke ON-eligible vending machines across the country. And even if you don’t win, you’ll still be able to download a cool stamp.

The campaign runs until May 10, which is conveniently about as long as several prefectures’ state of emergency is set to last. To put that into perspective, that means the company is giving away a total of 1,000,000 free drinks to app users that can get their 1,000 steps’ worth of movement in!

If you’re in Japan and are willing to work up a sweat watching someone demonstrate exercises in a polar bear costume, get on it.

Sources: Coca Cola Japan, Shokuhin Sangyo Newspaper

Read more stories from SoraNews24.

-- Don’t get your lips stuck to this Coke bottle made entirely of ice

-- What’s the best (and worst) cola in the world according to our Japanese writer?

-- New “Sleep Water” from Coca Cola Japan promises to help you drift off, wake up refreshed

© SoraNews24

©2020 GPlusMedia Inc.

5 Comments
Login to comment

There are stacks of really good, free exercise channels on youtube (none of which involve polar bear costumes), and the tap water in Japan is some of the best in the world, costs almost nothing, and doesn't pollute the environment.

3 ( +6 / -3 )

Coca cola is the biggest polluter in the world, and sugary cola is the reason many is exercising to begin with.

3 ( +6 / -3 )

exercise at home

In these rabbit hutches?

4 ( +4 / -0 )

another tone deaf company.

2 ( +3 / -1 )

Coca-Cola, a nasty, sugary drink that rots teeth and increases the risk of diabetes. Hypocrites.

4 ( +5 / -1 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites