Twenty-eight barbershops in Japan have teamed up for “Barbers Project,” led by Takuya Yuino, to promote a new style of barber in Japan, which has been a recent global trend. Guests can enjoy a morning special called “Morning at Barber” consisting of shaving, hair-styling and coffee service.
Barbers with bar services, or barbers with sophisticated music, interior and fashion spirits have been a growing international trend, and can be found especially in cities such as New York, London or Berlin. These barbers are distinct from traditional old-fashioned barbershops and hair-salons, creating a unique space for fashionable male clienteles. Recruit Holdings has predicted that in 2017 , there will be an increase of barbershops with special features in Japan too, and is gaining attention today.
The 28 barbershops in Japan have united together to launch the “Barbers Project”, with a mission to invigorate these new types of barbers in Japan. Guest can enjoy coffee while they get groomed, just like enjoying a morning special at your favorite cafe.
“Morning at Barber” offers coffee, shaving and hair-styling with pomade for only 500 yen between 9 a.m. and 11 a.m. The service is usually worth 4,000 yen to 5,000 yen. Barber Project introduces a new ritual that lets the guests start their day with the best looks and feel before they head to work for a busy day.
Yuino, the founder of the Barbers Project, says, “Our barbers are unique and special. We're like barbershops with modern and cool twists, so we want our guests to enjoy the special part of the experience, and not only the hair-cut. We also hope that our project can contribute to the local community by providing a space to make new connections.”
Barbers Project aims to make barbershops not only a destination for grooming, but a place to start off a day, a community where guests meet new people, or a special place that sparks a new chemical reaction.
The list of participating barbers and further details can be found here.© Japan Today