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For over a decade, Triumph International Japan has been making headlines with their fun and creative one-off promotional bras that reflect trends in Japanese society.
The annual tradition has grown to include full lingerie sets, and this year Triumph is waxing nostalgic over an entire era, as this will be their final installment for the Heisei period(1989-2019), given that the Emperor will be abdicating the throne on 30 April 2019.
So how does the world-renowned lingerie brand sum up the most memorable trends and achievements from the Heisei period in a lingerie set? Well, like the photo above.
It might look like a racy flesh-baring two-piece go-go girl party dress at first glance, but if you look carefully, Triumph have hidden a number of clever details into its design. The top has been created to resemble Tokyo Skytree, which was completed in 2012, when it became the world’s tallest tower at 634 meters, and the world’s second-tallest freestanding structure, after Dubai’s Burj Khalifa.
The lights on the bra top are the same color, and have the same blinking speed, as the lights on Tokyo Skytree. Triumph says the light display on the top helps to celebrate “the brilliance of women”.
The top and the skirt both feature the same cross-hatching that appears on the tower, while the skirt harks back to the booming “Bubble Period” of the early ’90s with a fake fur trim. Fur like this was commonly seen on folding fans held by office ladies in figure-hugging bodycon dresses on dance platforms at Juliana’s Tokyo, a Japanese nightclub that ran from 1991-1994 in Shibaura in Tokyo’s Minato Ward.
According to Triumph, women’s issues have really progressed throughout the Heisei Era, so the fur trim was colored pink to represent the color of nadeshiko, a beloved flower whose name is also used by the Japan women’s national football team, who became the first Asian team to win the FIFA Women’s World Cup in 2011.
On the model’s legs are a pair of over-the-knee boots with thick soles, reflecting the fashion trends of the late ’90s, and on her hip is a deco-keitai, a heavily decorated mobile flip-phone which had its heyday just after the turn of the century, marking the introduction of the digital age, which women have readily embraced.
Finishing off the set is a pair of furry push-up pads, designed to be inserted into the bra to achieve the cleavage-enhancing large breast look made fashionable with the figure-hugging bodycon dress trend of the ’90s. Inside the pad is a mirrored surface, which is said to reflect the modern obsession of needing to check one’s looks, brought on by the rise of selfies and social media.
Like the Branomics Bra and the Super Cool Bras that came before it, the Heisei bra is a statement piece for the company archives rather than a functional piece for everyday wear, and is therefore not available for sale.
Source, images: PR Times
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- External Link
- https://soranews24.com/2018/12/11/triumph-sums-up-japanese-women-trends-and-achievements-in-heisei-bra-and-skirt-lingerie-set/
25 Comments
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Drama Lama
All I can hear is Benny Hill music
Luddite
What year is this again? Both Triumph and the media outlets that use this photo need to stop living in the past.
TrevorPeace
Where, exactly, could this crap be worn? A Hallowe'en dress-down party?
vinarius@pm.catv.ne.jp
I am a woman & this picture is an insult to woman with good taste. Pls stop this.
1glenn
I am truly at a loss for words.
Bugle Boy of Company B
No need. With a face as generic as hers, a replacement is easy to find - online or offline.
Wc62six
“That bra and skirt lingerie set looks awful.”
LOL. Then just try to imagine how she looks minus that lingerie set.
goldorak
Never been a fan of thigh-high boots i have to say. Bit 'whorish' imo (no offense). Thigh-high tights/socks on the other hand...
Strangerland
You don’t say...
Insane Wayne
Don't complain about it !!!!!
The climate is changing. It is getting hotter and hotter. Soon we will all have to dress like this. Its a very ECO design and I just love the robot that lights the vest. Its REALLY CUTE !!
Chico3
That doesn't work for me. Sorry not tonight. I have an overload headache. Nut n' raisin honey!
Brian Wheway
I am wondering what the modal is thinking, is she thinking " Oh boy, this out fit looks awful, please don't take to many photos?" I dont think that it is going to be a great seller for Triumph, lets have a quick poll, Ladies would your wear this at home, in the bed room or on an evening out?
Matt Hartwell
It goes both ways, all day, every day.
Bugle Boy of Company B
The design on that bra and skirt lingerie set appear to have been delayed or held back in terms of development.
K3PO
The objectification of women is very disappointing.
wtfjapan
That waist though!
this is what you get when you starve yourself, no muscle tone, very little muscle mass, no butt or bust
apart from her teeth theres not really much healthy looking about that figure, keep up that lifestyle shell look hagard by the time shes 40
HollisBrown
No matter how long I stare at the picture, the last thing I’m seeing is ‘Tokyo Skytree’ and the progression of women’s issues.
kohakuebisu
Skytree isn't red, so it looks more like Tokyo Tower, home of the gone-but-not-forgotten Krautrock waxworks.
To reflect the Heisei period, I think it should be made by Uniqlo. Maybe Heat-Tech for all those people in offices that aren't heated anymore.
Matt Hartwell
I think that's called "over engineering"
goldorak
That waist though!
Bugle Boy of Company B
That bra and skirt lingerie set looks awful.
Aly Rustom
Yeah. Really progressive
jcapan
When the author was typing this up, I can only imagine her laughing out loud while drinking a pint. That top photo reflects the sum total of that progress.