Photo: PR Times
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Zippo and Studio Ghibli team up for new lighter designs

7 Comments
By grape Japan

Studio Ghibli fans are truly spoilt in Japan, with a ridiculously wide range of merchandise on offer, inspired by the studio's beloved films. The one-stop shop for all these awesome Ghibli goods is Donguri Kyowakoku, an official store, which even sometimes stocks goods which have been created by famous brands.

One of these such brands is Zippo, one of the most famous lighter manufacturers in the world. Zippo have collaborated with Studio Ghibli before on lighters featuring various characters and motifs from the movies. Currently available designs include a "Laputa: Castle in the Sky" collection.

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"My Neighbor Totoro"

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"Kiki’s Delivery Service"

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"Porco Rosso"

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"Whisper of the Heart"

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"Howl’s Moving Castle"

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"Spirited Away"

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Up until now, the possible "Spirited Away" designs feature No-face only, but two new lighters have just been released, that star two other characters.

The first one has an antique-style finish and is inspired by Haku. The front of the lighter has his human form, while the back has an illustration of him as a white dragon. The top of the lighter has the movie’s name in both English and Japanese. This one costs 9000 yen plus tax.

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The second design features Boh, Yubaba’s son, while he’s turned into a mouse, and it costs 15,000 yen plus tax. It has a matte black and metal finish, and also stars some soot sprites in the design.

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These lighters can be copped at branches of Donguri Kyowakoku or via their online store.

Source: PR Times

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© grape Japan

©2022 GPlusMedia Inc.

7 Comments
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Ghibli movies have a huge following amongst children and young people. A tie up like this promotes smoking to that audience. It is an ill-judged decision and disfigures their reputation. Following an arson attack on an anime studio, makes it even worse. Completely thoughtless.

4 ( +5 / -1 )

I agree it's rather poor taste.

3 ( +4 / -1 )

Nothing screams promotions MORE than lighters for the younger crowd.

In addition, how many middle aged men that smoke, enjoy Ghibli merch?

Good move...........

3 ( +4 / -1 )

Wouldn't Calcifer be a more appropriate design?

0 ( +1 / -1 )

If i was a smoker yeah i get one but i quit smoking years ago i have no need for a zippo I have a flame torcher if i need to create a bond fire to stay warm or cook food in the boon docks

-1 ( +1 / -2 )

I have a vietnam zippo from the war that more precious than these

-1 ( +1 / -2 )

Make smoking cute for the younger generation-disgusting!

0 ( +0 / -0 )

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