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Casio mini camera features multiple lighting effects for taking self-portraits for social media


Casio Computer Co Ltd has announced the release of the TR-M11, the new TR mini camera under the TR brand of digital cameras, which are popular as tools for capturing beautiful self-portraits.

In 2011, Casio released the EX-TR100 camera with a rotating frame for free and flexible photo-taking and Make-up Mode, which uses proprietary image processing technology to capture beautiful self-portraits. The bestselling camera created a real stir in the market, and Casio followed up by releasing other models one after the other, starting in 2012, each one with more advanced features for taking beautiful self-portraits. These cameras have won a strong following, particularly among young women.


Owning the new TR-M11 is almost like having a portable, personal studio; it delivers lighting effects that enable the user to capture memorable and flattering self-portraits for social media. The camera is equipped with nine LEDs in total: eight around the lens and one below the LCD. The multiple LEDs work together with Casio image processing technology to make the most of the lighting effects, delivering beautiful self-portraits with flattering effects that make the skin look bright and fresh, and sculpt or slim the face. The TR-M11 comes in a distinctive round shape designed around a ring light that provides uniform light to the subject’s face from any angle.

The camera is set to take square portraits, thus eliminating the need to crop rectangular images and making it perfect for social media. The shape resembles that of a makeup compact case, with a clamshell design that opens up so that the user can compose the image, like checking a mirror. The sleek camera fits in even a diminutive palm for maximum portability.

Casio has developed a new user interface specifically for the TR mini. The main features can be accessed just by swiping the screen, while colorful icons and simplified menus make the camera fun and intuitive to use. The TR-M11 creates whole new photo-taking possibilities for a broader group of users.

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