Photo: SoraNews24
new products

Curry and lassi ice creams: Like eating cubes of frozen curry roux

5 Comments
By Oona McGee, SoraNews24

Japanese confectionery company Imuraya is a red bean confectionery specialist best known for its super popular Azuki Bar ice cream. The company is always thinking outside the box for new ideas, though, and this summer they’re taking our taste buds on a new adventure, with bite-sized Lassi and Spice Curry ice creams.

A box of six retails for 192 yen.

Screen-Shot-2022-06-30-at-10.58.39.png

However, as it turns out, our selection was heavy on the lassi, with four lassi and only two curry ice creams in the mix.

Screen-Shot-2022-06-30-at-10.59.23.png

Was this simply a random selection? Or was the curry so spicy that each piece needed two lassi to to counteract the heat? Just in case it was the latter, we decided to coat the tongue with some lassi first, for safety’s sake.

This ice cream was absolutely delicious, and the flavor of lassi was distinct on the palate. It was sweet yet slightly tart, as you’d expect from a lactic acid drink, and it had a crisp, refreshing finish.

Screen-Shot-2022-06-30-at-11.00.24.png

▼ Now time for the curry.

Screen-Shot-2022-06-30-at-11.01.07.png

Upon opening the package, the aroma of curry immediately filled the room — the scent was far stronger than we could’ve imagined for such a small piece of ice cream. To be honest, the smell was slightly unnerving, and the look of it, with brown specks of curry sprinkled throughout, wasn’t something we usually like to see in our ice cream.

Screen-Shot-2022-06-30-at-11.01.55.png

Still, Imuraya usually knows what they’re doing when it comes to ice creams, so we threw aside our concerns and popped the ice cream into our mouth. Within seconds, our taste buds recoiled in shock, as they were overloaded with salt.

If salt was the first attack, spice was the second, because as soon as we got over the saltiness of the ice cream, our taste buds were bombarded by spices. Looking at the pack, we saw that the curry ice creams contain 36 kinds of spices mixed in with a coconut base, but we couldn’t taste the coconut at all — instead, it was seriously spicy.

Screen-Shot-2022-06-30-at-11.02.58.png

It was so salty and spicy it felt as if we’d just eaten a cube of frozen curry roux. Imuraya doesn’t shy away from letting the curry overpower the ice cream, and while that may not suit all palates, it’ll definitely thrill those looking to try a weird and unusual ice cream.

Only available at Lawson convenience stores for a limited time.

Each curry ice cream definitely needs at least two lassi ice creams to offset the spicy aftertaste, so Imuraya knew what they were doing when they divided up the portions for each box.

Photos © SoraNews24

Read more stories from SoraNews24.

-- Weirdest convenience store drink in Japan? New drinkable Happy Turn makes stomachs turn

-- Japan’s favorite curry rice restaurant teams up with convenience store for Super Spicy Curry Buns

-- Taste testing 7-Eleven Japan’s five frozen curries to see which ones nail it

© SoraNews24

©2022 GPlusMedia Inc.

5 Comments
Login to comment

Sounds horrific. Count me out.

1 ( +1 / -0 )

Why do Japanese companies think they can re-invent the wheel, if it ain't broke, don't try and fix it. Please!!

2 ( +2 / -0 )

Lassi is not supposed to be an ice cream. Try kulfi instead.

1 ( +1 / -0 )

Ha ha!

What a complete horror these products are…

-1 ( +0 / -1 )

Sounds oishi!! I want to try it because they call me curry-man!

-1 ( +0 / -1 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites