n a new initiative for the Japanese market, Frito Lay is focusing on classic Japanese spice flavors wasabi and shichimi pepper across three of its most popular brands in Japan: Doritos, Mike popcorn and its Nikuatsu beef-flavored potato chips.
Wasabi soy sauce flavor Doritos
Using wasabi produced in Hokkaido and umami-rich soy sauce, these chips have a nice wasabi kick and a great flavor to boot. You can enjoy the familiar and satisfying crispy tortilla chips enhanced with the double punch of wasabi and soy.
Volume: 55 grams
Calories: 282 per bag
Price: Open
Yawataya Isogoro Shichimi flavor Mike Popcorn
This is a collaboration between Mike popcorn and Yawataya Isogoro 八幡屋礒五郎, a long-established shichimi seven pepper manufacturer in Shinshu, which is one of the three major shichimi producing regions in Japan. The exciting taste of shichimi and the light texture of Mike Popcorn go great together. In addition to red chili pepper, the mix includes other spices such as Japanese pepper, ginger, and orange peel for a refreshing aroma and stimulating spice.
Volume: 45 grams
Calories: 225 per bag
Price: Open
Azumino wasabi and beefsteak flavor Nikuatsu Chips
Nikuatsu chips are thick ridged chips bursting with the juicy taste of steak, and now they're even better with the rich flavor of wasabi made in Azumino. Grown in the pure spring water of the Northern Alps, the fragrant wasabi from Azumino, which boasts the highest production in Japan, combines with the beef flavor to create a satisfying snack.
Volume: 150 grams
Calories: 545 per 100 grams
Price: Open
These three snacks will be available in stores all over Japan from May 25.
Read more stories from grape Japan.
-- Japanese charming cartoon cheese cheesecake is an easy to make delight
-- Japanese artist’s striking illustrations show Tokyo overrun by whales and giant flowers
-- Personalised Rilakkuma hanko lets you stamp documents with Sanrio’s signature cuteness
- External Link
- https://grapee.jp/en/
6 Comments
Login to comment
robert maes
7 years after I advised them to make Wasabi chips, a no brainier. They refused my idea at the time.
better late than never
Serrano
Bout time there was wasabi Doritos.
Peter14
A wonderful export opportunity! Send some to Australia.
oldman_13
Disgusting