Photo: PR Times
new products

Gundam and French cookware brand, Le Creuset, team up for stylish wine cooler sleeves

5 Comments
By Jen Santelices, grape Japan

When the show first aired back in 1979, no one knew that "Mobile Suit Gundam" would still be relevant in pop culture 40 years on. In fact, the original series was quite unpopular at the time and received low ratings. However, when models based on the mobile suits from the show were released at a later time, they were extremely well-received and subsequent reruns of the show became more popular.

Now, after spawning dozens of TV shows and movies over the years, the legacy of "Mobile Suit Gundam" continues to live on even off-screen, through countless varieties of themed merchandise.

The latest addition to this are wine cooler sleeves made by French cookware brand, Le Creuset. The sleeves come in three different designs, and are individually priced at 3,300 yen.

Two of the designs are based around Char Aznable, the charismatic antagonist who consistently ranks as one of the show’s most popular characters. The “Char-Red” sleeve references both his signature deep crimson uniform and his honorary title, “The Red Comet.” Additionally, it has Char’s personal insignia printed on the sleeve.

gundam-wine-red.jpg
Photo: PR Times

The other design takes inspiration from a white suit that Char wore on the show. It has a simple design that shows his full name, his nom de guerre, his insignia, and the nation he worked for, the Principality of Zeon.

gundam-wine-white.jpg
Photo: PR Times

The powerful fictional nation is referenced again for the last design, called “Zeon-Black”. Aside from the name, it also bears the country’s military mark and an emblem that appears on its flag, set against a jet black background.

gundam-wine-black.jpg
Photo: PR Times

The wine sleeves are currently available for pre-order on Amazon, with delivery set for Dec 1.

Read more stories from grape Japan.

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-- Manga artist Oki Chu brings ‘low brow’ psychedelic art to Okachimachi

© grape Japan

©2020 GPlusMedia Inc.

5 Comments
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Two ‘cool’ companies teamed-up and made this thing by ordering it from some Chinese factory where all similar items made for no cost as they use semi-slave labor and no ecological standards.

2 ( +2 / -0 )

Got one of those with a box of wine I ordered. Never used it.

2 ( +2 / -0 )

¥3300 for a wine sleeve that maybe costs about ¥500 at Daiso? Oh, I get it now! It's because the personal insignia and it's from Le Creuset that makes the difference. Sorry, I overlooked that significant factor to justify the price increase.

2 ( +2 / -0 )

Wine sleeves are environmental disasters and kitch. What is wrong with a nice ice bucket. A metal ones of course not plastic crap

0 ( +0 / -0 )

Why is that character's name so close to Charles Aznavour in furigana?

Is Gundam a chanson conspiracy?

0 ( +0 / -0 )

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