Photo: PR Times
new products

Häagen-Dazs 'Matcha Ensemble' combines four matcha sensations in one

By grape Japan

Häagen-Dazs is no stranger to Matcha. Through many years' experience in the Japanese market, the ice cream giant has learned how to incorporate the prized Japanese tea into ice cream barscups, and even creating a limited-time salon for Matcha ice cream desserts.

This year, Häagen-Dazs is bringing matcha into its popular Crispy Sandwich lineup, offering an ode to the green gold in a dessert called "Matcha Ensemble." True to the "ensemble" concept, it's a harmonious symphony of four different matcha sensations.

1: Matcha ice cream with a sophisticated sweetness

They've created the perfect balance of umami-laden matcha and the rich taste of milk which only Häagen-Dazs can achieve.

2: Soft and bittersweet matcha cookie pieces

The ice cream is studded with matcha cookie pieces with a soft texture and bittersweet taste which doesn't clash with the matcha, and rather enhances it.

3: Matcha wafer

The matcha ice cream and cookie filling is sandwiched between crispy wafers imbued with the deep flavor and aroma of matcha.

4: Matcha coating

The first sensation you bite into, the coating is made with a bittersweet matcha extract and also has a crispy texture.

Price: 295 yen

Availability: supermarkets, convenience stores, department stores, etc throughout Japan

For more information, see their product website here.

Read more stories from grape Japan.

-- Make breakfast easy with Japan’s Arabic Yamato honey glue sticks

-- Stroll down Showa period memory lane with nostalgic retro Japanese cafe sweets capsule toys

-- Beautiful Japanese cheesecake inspired by Monet’s Pond is a delicious slice of art

© grape Japan

©2024 GPlusMedia Inc.

Login to comment

How come every 'new' flavour of anything is green tea.

Tastes like someone took all the end bits of vegetables you normally cut off and throw away and boiled them up with a handful of hay.

-3 ( +0 / -3 )

“The fist sensation you bite into”

I don’t know what a fist sensation is but it sounds rather nasty.

Moderator: Thanks for pointing out the typo.

1 ( +1 / -0 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites