Photo: NIKON
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Nikon releases COOLPIX W150 compact digital camera


Nikon Corp has announced the release of the COOLPIX W150, a compact digital camera that offers superior water- and shock-proofing.

The COOLPIX W150 is a highly water-, shock-, cold- and dust-proof camera that supports shooting in a wide variety of situations, including capturing leisure activities at the pool or beach. A compact, rounded design makes it easy to handle for both children and adults alike. The addition of new and appealing color options and patterns to the camera body will make shooting leisure activities even more enjoyable.

The camera offers an effective pixel count of 13.2 million1 pixels, and is equipped with a 3x optical zoom NIKKOR lens. It is also equipped with functions that make recording photos and movies with superior image and picture quality fun and easy for anyone. These include the Target Finding AF2 function, where the camera detects and focuses on the primary subject, and a function for recording Full HD movies*3 with stereo sound.

It also offers a variety of scene modes*4 and editing functions that allow users to capture memories and experiences in impressive photos. The variety of scene modes and effects allow users to explore unique possibilities and share these photos and movies with their loved ones.

Its compatibility with SnapBridge allows photos taken with the camera to be automatically downloaded5 to a smart device6 for easy sharing of high-quality photos.

*1 May be reduced with image processing.

*2With shooting in [Point and shoot] mode.

*3"Full-HD" indicates an ability to record in the 1920 x 1080 format.

*4"Scene mode" corresponds to "Choose a style" in this model.

*5Images (JPEG) reduced to 2-megapixel equivalent can be transferred automatically. Automatic transfer of original JPEG images and movies is not supported.

*6iPhone®, iPad®, iPod touch®, and Android™ devices to which the SnapBridge app has been installed can be used. The SnapBridge app can be downloaded free of charge from the App Store® and Google Play™. See Nikon's website for further information.

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Hey Nikon, its 2019 & most people use smartphones.

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For most or at least many, the pocket camera is now the smart phone but even these simple cameras work better so best picture or just convenience. But the smart phone can shoot 4K video. I still take my Olympus Pen with me when I go out.

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Sometimes primary schools buy these types of cameras so the students can document field trips within their town or to places like Hiroshima or Kyoto on their annual trips. I'm sure it's more convenient than buying smartphones for the children.

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Nikon has blessed the world with many wonderful cameras. Well done.

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