Customers in Japan are always spoilt for choice when it comes to exclusive limited-edition releases from big international companies. In the past we’ve seen amazing products like Japan-only Frappuccino drinks from Starbucks, Sakura-flavoured Pepsi, and even a Full Moon cheeseburger from McDonald’s, and now it’s time to reach into our pockets again, with the announcement that Coca-Cola will be releasing the world’s first Peach Coca-Cola in Japan for a limited time.
Japan was said to be chosen as the first country to receive the new product due to their longstanding love of peaches. Japan’s Hinamatsuri “Doll Festival“, celebrated on March 3 every year, is also known as Momo no Sekku, “the seasonal festival of peaches“, when houses are decorated with pretty hina dolls and plum flowers, to help mark the changing of the seasons.
According to the company, peaches are believed to have the power to sweep away evil, according to ancient Japanese legends and mythology, making them one of the most popular fruits in the country. Research shows that demand for peach drinks is highest in Japan from January to March, so the Jan 22 release date for the new Peach Coca-Cola fits right into the peak season.
The new beverage will feature a pink-red label, combining an image of a plump, round peach with fizzy, carbonated bubbles. The drink itself is said to be an exquisite blend, pairing fragrant peaches with the refreshing taste of Coca-Cola.

The 500-milliliter bottle will sell for 140 yen, and the 280-milliliter bottle (limited for sale at vending machines) available for 115 yen.
Source: PR Times
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-- Coca Cola Japan releases new flavour to combat the winter cold
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-- Coca-Cola Japan releases milk tea with cherry and sakura blossom flavours for spring
- External Link
- https://en.rocketnews24.com/2018/01/10/peach-coca-cola-coming-to-japan-in-a-world-first-for-the-company/
3 Comments
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dcog9065
Ah very nice
Arrrgh-Type
Another day, another Ayase Haruka ad campaign. I used to consider myself a fan, but at some point you get tired of seeing the same person in every other commercial (also see Hiroshi, Abe). Over-exposure definitely isn't a thing in Japan, apparently.
lucabrasi
fizzy,carbonated bubbles
Wow! Most sodas are either only fizzy or carbonated. Coca-Coca are clearly going one better with fizzy and carbonated bubbles!
A bit like hydrated water?