Pokemon really takes the “multi” part of being a multimedia franchise seriously. It’s not only a video game series, but an anime one, and then there’re the various manga adaptations and the collectible trading cards. In recent years, it’s even branched out into fashion, with an entire range of stylish dress shirts.
Of course, no matter how stylish your top is, walking around barefoot will ruin your stylish image, so now here comes adidas with a new line of Pokemon shoes.
The most obvious nod to the Pocket Monster pantheon comes with the Pikachu Advantage model (5,489 yen), which bears a retro bit-map graphic of the franchise mascot at the back.
Around the edge of the ankle opening there’s a variety-packed but subtle salute to the rest of the Pokedex, once again in old-school renderings.
Speaking of ankles, if you need more support there, this Hoops Mid 2.0 (6,039 yen) is for you.
Around the back, you’ll find original starters Bulbasaur and Charmander, plus the eminently marketable Eevee.
But just as many would argue that Pikachu is the true soul of Pokemon, the soles of these kicks are reserved for an abstract pattern that immediately brings the Electric-type and his lightning bolts to mind.
And finally, if you want lots of Pokemon but very few colors, this subtle Advantage model (8,789 yen) keeps your fandom on the literal down-low until someone takes a close look at them.
▼ adidas is also rolling out a selection of Pokemon T-shirts.
The trio of Pokemon sneakers is available now through Adidas Japan’s online store here, or, if you prefer to search for them in the wild like you’re hunting rare Pokemon species, at Pokemon Center superstores, as well as branches of Sports Authority, Asbee, and Greenbox in Japan. Oh, and if you’re wondering what sort of socks to wear with them, these would be the best choice.
Source: PR Times, Adidas
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