In Japan, Starbucks doesn’t just give customers new limited-edition drinks at branches of its chain — it gives them new creations on convenience store shelves too. One such product is the Starbucks Matcha Latte with Honnori Hojicha, which is set to be released around Japan for a limited time from 20 June.
The new latte is the latest in the chain’s “chilled cup” series, a selection of ready-made drinks exclusive to convenience stores that first launched in 2005 as a way to reach more customers. The design on this one is particularly beautiful, featuring hues of gold and green, with flecks of foam to represent a freshly whipped matcha.
Inside the cup is a tea latte with a “new taste” that uses the largest amount of Uji matcha ever, compared to previous matcha-flavored chilled cup releases, in a blend that contains creamy milk and a hint of hojicha (roasted green tea) as an accent flavor.
▼ “Honnori Hojicha” means “a hint of hojicha”
Produced by Suntory Beverage and Food Company, this is a great way to add a bit of relaxing matcha zen to your day. Or, as Bill Murray’s character in "Lost In Translation" would say, albeit without the whisky: “For relaxing times, make it Suntory time”.
Each 180-milliliter cup will be sold at convenience stores around Japan at a recommended retail price of 230 yen.
Source, images: Suntory Japan
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