travel

MasterCard launches 2nd phase of Enjoy! Japan Campaign

5 Comments

MasterCard has launched the second phase of its MasterCard Enjoy! Japan campaign, which will run until December. The campaign was first introduced in April this year in support of the Visit Japan campaign, a yearly initiative hosted by the national government in Japan to promote incoming foreign tourist traffic and attract 10 million visitors to the country by 2010.

The MasterCard Enjoy! Japan 2008 Fall-Winter campaign will run throughout Asia Pacific, a region which contributes significantly to Japan’s foreign tourist traffic and is jointly organized by MasterCard and Japan Travel Bureau (JTB) Corporation, and is supported by the Japan National Tourist Organization.

During the campaign period, cardholders traveling to Japan can enjoy perks and exclusive offers when using their MasterCard cards to make purchases at participating retailers in Japan, including department stores, dedicated duty-free stores, consumer electronics stores, and travel service websites.

Cardholders who use their foreign issued MasterCard cards when making online hotel tour reservations exceeding 10,000 yen on the campaign web page at JAPANiCAN (www.japanican.com/campaign/mastercard) will get a chance to avail prizes such as cosmetics and other complimentary gifts when they participate in lucky draws. The campaign web page is available in several languages, including English, Chinese (Traditional and Simplified), and Korean.

In addition, MasterCard will be providing cardholders with a chance to avail other prizes which include cardholders receiving complementary gifts upon making purchases exceeding 10,000 yen. Some other lucky cardholders will also be entitled to filing tax exemption at a range of retailers, including LaOX (Akihabara), Mitsukoshi (Nihonbashi, Ginza, Nagoya), Takashimaya (Nihonbashi and Shinjuku), SoftBank Rentafone (Narita airport) and Japan Duty Free Shops (Narita and Haneda airports).

© Japan Today

©2024 GPlusMedia Inc.

5 Comments
Login to comment

Japan and credit cards.... One word "Joke." No local shops take them. And when some shops take them, they charge you and extra 10% to use them. While it is much better in Tokyo, Osaka, the real Japan still refuses them. By real, I mean off the trampled path. I believe most temples, the main stop for most visitors, rarely take credit. Very sad campaign.

0 ( +0 / -0 )

Are they serious? The world is about to go into recession, and Japan is still the home of the Y700 beer.

0 ( +0 / -0 )

This makes total sense. Get the foreigners in here, get em to spend spend spend then boot them out again.

0 ( +0 / -0 )

These poor marketers - having to create a campaign for a credit card that few businesses accept.

0 ( +0 / -0 )

What a joke. The Japanese still don't accept international credit cards for payment. I know a popular Japanese restaurant in Roppongi that has a good foreign customer base which still refuses international credit cards.

0 ( +0 / -0 )

Login to leave a comment

Facebook users

Use your Facebook account to login or register with JapanToday. By doing so, you will also receive an email inviting you to receive our news alerts.

Facebook Connect

Login with your JapanToday account

User registration

Articles, Offers & Useful Resources

A mix of what's trending on our other sites