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Rakuten Lifull Stay and Alsok to collaborate in vacation rental business

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Rakuten Lifull Stay Inc, the Rakuten group’s vacation rental service provider, and Sogo Security Services Co Ltd (Alsok) have reached an agreement to form a business collaboration in the vacation rental industry.

Based on the agreement, the two companies will jointly develop vacant home-usage services with the aim of promoting the utilization of unused assets such as unoccupied homes and holiday villas as vacation rental properties. Running properties such as unoccupied homes or holiday villas as vacation rentals requires building modifications to install disaster and crime prevention equipment and arrangements for emergency rapid-response to be carried out, which along with the management of the property, places a significant burden on property owners. With Alsok’s expertise in disaster and crime prevention and Rakuten Lifull Stay’s vacation rental platform and operational support service, the two companies believe they can develop a highly cost-efficient service for property owners and vacation rental operators.

Additionally, Rakuten Lifull Stay will begin selling Alsok’s disaster and crime prevention equipment for vacation rentals at a special introductory price through its website. The main products to be sold include Alsok disaster monitoring equipment and legally-required equipment. Vacation rental properties are designated as property subject to fire prevention measures according to Japan's Fire Service Act. Owners of such properties are required to install fire alarm systems and other devices by law, and must also meet other requirements, such as providing evacuation instructions for guests in the event of a fire. In addition to the sale of equipment, the site offers a wide range of services to support property owners, including the installation of automatic fire alarms, the submission of notifications to the fire department, and in the event of a fire, will dispatch security officers to the scene, report to the fire department and carry out initial firefighting.

In recent years, Japan's declining population, low share of distribution of existing homes and other demographic factors have led to a rise in the number of vacant homes. The danger of properties collapsing due to structural deterioration and growing costs for local governments to dismantle properties where the property manager is unknown are becoming major social issues. Rakuten Lifull Stay and Alsok believe that in order to address these issues, it is necessary to not only provide disaster and crime prevention equipment, but also improve the efficiency and reduce the financial burden placed on operation management, which led to the two companies forming the business collaboration.

Both companies will also work on developing services that enable safe and reliable use of vacation homes.

For details please visit: https://vacation-stay.jp/contents/alsok/

© Rakuten

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