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© 2025 AFPTuna fetches ¥207 mil at year's 1st auction in Tokyo
TOKYO©2025 GPlusMedia Inc.
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© 2025 AFP
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Skeeter27
Typical waste of money. They should put that money to better use helping people that need it
Skeeter27
Like I said it’s a crazy waste of money
dagon
Let me guess after spending this outrageous sum on tuna they do not pay the foreign technical trainees they recruit en masse a living wage.
https://asia.nikkei.com/Business/Food-Beverage/Japan-food-service-firm-expands-worker-training-in-Southeast-Asia
Late Stage Capitalism in a nutshell.
Jay
Things you can buy for 207,000,000 yen:
A luxury penthouse in central Tokyo complete with views of Mount Fuji and a private onsen.
A fleet of 20 Toyota Alphards each in the** **Executive Lounge package.
A franchise in Sushiro or similar conveyor sushi restaurant chain.
... or a 276kg fish.
Newgirlintown
Rest In Peace, that tuna.
Random
Newgirl, more like rest in pieces.
wallace
average weight of a tuna, 250 kg.
¥880,000 per kg.
dagon
But the Onodera group which bought the fish already owns scores of eateries and this sum for them is what workers can dig up from their couches. And fine to promote their brand.
The decadent inequality is real and when the Japanese consumer sees this they should connect this to their meager paychecks and rising inflation.
factchecker
There's plenty of money in over fishing still.
Peter Neil
its a marketing cost.
how much would it cost to be on the front page of every newspaper, website and on every tv news show in japan? a lot more than the fish did.
Fighto!
With a price like ¥207 Million for ONE fish, the economy seems to be ticking along nicely in Japan!
WoodyLee
I would rather eat a roast beef on rye b read with mustard and swiss cheese.
dan
Neo capitalism at its finest!!
itsonlyrocknroll
By the time that 207 million yen tuna works its magic
Tokyo excusive sushi restaurants, the retail value will produce breath-taking profit.
$260 Michelin Starred Sushi Omakase in Kita-Aoyama, Tokyo - Sushi Masashi Vlog | 4K*
https://www.youtube.com/watch?v=V6fREh0m6gM
stickman1760
Don’t think it’s a reflection of the Japanese economy, which is a mess. Have you not seen how weak the yen is?
Bret T
It would be nice to know how the money gets divided up between the fisherman and the fish market
CaptDingleheimer
Peter Neil nailed it.
@Japan Glimpsed
Except that, with restaurants the corporate group operates, no such costly marketing required.
Brian Wheway
@bret T, I was going to say that the fisherman on the board will get a percentage of the catch, I bet they will all be in a pub by now totally smashed!
Brian Wheway
I would personally boycott this chain on principal, if the can pay out this figure of around 1.1 million pounds they are making to much profit, that would suggest that the food is overpriced. I know it's a marketing stunt, but will they give a bonus to there staff?
Vanillasludge
With exchange rates so low thats a mere $1,300,000. What a value!
dmacleod
What a stupid waste of money. The people who grossly over-paid for this fish could have done the following:
(1) Paid their workers a fair wage calculated with respect to the current inflation rate.
(2) Reinvested their profits into improving their restaurants' equipment, infrastructure, or expanding their franchises.
(3) Broadened their choices on their menus since not everyone loves over-priced tuna.
Let the intellectually lazy "thumbs down" without a counter-argument begin . . .
Peter Neil
the person second from the left looks suspiciously like the tuna. tuna cosplay?
how many tuna sandwiches would that make? i’ll say 225.
tuna sandwiches can be the new standard for these things, like how many olympic swimming pools that lazy writers use.
SaikoPhysco
50 and 40 years ago the prestige of paying top Yen for the biggest and best Tuna at the New Year's 1st Auction had quite a bit of clout... it announced to all... hey, we're "top dog" or at least a serious "up and comer" and people pay'd attention. However in this age I think it might be dilusional to believe one would receive the same attention, respect and boost to the bottom line.
Keepitreal
The fisherman was 73 years old a mighty feat since he’s out there alone in the freezing cold waters using nothing but one line. Very impressive indeed.
@Japan Glimpsed
This is not Old Man and the Sea
raincloud
Assuming the edible yield is 55% (it's typically 50-60% depending on the other dimensions of the fish), the edible weight of a 276 kg tuna is roughly 151.8 kg. If you assume 100g servings, that makes around 1500 servings from this tuna. In other words, 138,000 yen per 100g serving!