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Bra wars

40 Comments

Okinawan actress-model Yu Yamada launches Uniqlo's new summer line-up of bratops. Yamada, 25, takes over from actress Chiaki Kuriyama as Uniqlo's new "Bratop Girl" and will be appearing in an ad campaign. The bratops range in price from 1,500 yen to 2,990 yen. Uniqlo says it sold nearly 9 million bratops at its stores in Japan and overseas last year.

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40 Comments
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I can see where these are popular and the product makes sense at a fair price.

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too cute, not sexy enough, but i will take it

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Nice! But I'm told girls(in Tokyo, especially) are embarrassed to be seen shopping at Uniqlo stores...probably because of low prices, I guess.

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Flat - Bra Wars ? not in Japan.

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"Bra Wars"? Little over-ambitious with this title, aren't we? Let's not make a mountain out of a molehill here. (A fitting idiom under the circumstances.)

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She seems to be keeping abreast of this fashion ;)

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Uniqlo is good stuff, I got plenty of it, but I can see how the fashion/brand conscious would shun such riff-raff garb.

Good way to tell if you're girl is a snob or not, ask her how much stuff she owns from Uniqlo.

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I have lost track of actress-models here... and rubytree very true and lets not forget the no shame madness for 1000 yen grab bag days at depatos, 100 yen shops and McDonalds ; ).

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ahhh another beautiful lady on JT...keep 'em coming

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To be honest i find her batters.

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Yer those girls from Okinawa are really pretty. Little bit like the Maori girls from NZ. This one is gorgeous.

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They should find a woman with real breasts to advertise their bra products so we can see how these clothes look like on real women.

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She's cute!

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These might be selling well but I guarantee they will be worn under a loose fitting kaftan up to here and down to there. Japanese women are so beautiful - why do they cover themselves up so much? At least, their top half. And I wouldnt mind so much, except they then spend the whole summer throwing evil looks at me because I dont cover up so much. It`s not my fault I have boobs! Accident of genetics!

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Are those legs or tooth-picks? Sorry, but as a company that has great influence among young women, Uniglo should be socially responsible and find models who don't promote the ultra-thin look. It is not healthy and eating disorders here are on the rise.

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@LoveUSA..............yer she aint obese.

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lovely toes

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herefornow...she is better than some fatty....J-women aren't too thin...western women are just fat...somehow I do not think fat on the bones is healthier than a nicely toned body...

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These clothes sell for: 1,500 yen to 2,990 yen. Made at 150 Yen to 299 Yen in China

PROFIT!!!

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Yu is too skinny... she needs to eat some of those Ebiburgers.

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nice photo. JT pls post more this kind of photo.

I love Uniqlo products. Affordable and have certain quality!!

Most important, Japan design at least.

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Bra-tops are the perfect item for the majority of the Japanese girls. They are definitely too skinny.

kirakira25, are you sure they are evil looks? Probably more like envy...

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She is perfect. She is not too thin.

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How about a braless top. Remember the 60s.

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I think a BRATOP would do little in the area of support for a "large" breasted woman. So is this product exclusively designed for the "smaller" breasted woman?

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she got anything to put in the bra-top???

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TSRnow - bit of both I think. Last week I walked past a couple and they both gawped at me. I looked back after they had gone past just in time to see the woman bash her boyfriend around the head! The problem is, I can`t hide them - they are there and I find wearing big baggy tops or high cut necklines just makes you look bigger.

By the way I think Yu Yamada looks fabulous - she is not skin and bone at all, she is just tall and thin, but she looks healthy to me. It is getting to the point where anyone slim is accused of having an eating disorder. I get asked all the time if I eat properly and I am sick of it.

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skin and bones alright. more leg extentions plus some squatting please

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ooohh. I thought it said "BRAT OP" and wondered who they were marketing clothes to.

UNIQLO is on a growth spree and very popular now which is great. And using an Okinawan spokesmodel >> it is nice to see Okinawa get some respect.

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dude, the chick's a flaming hottie. so cute too. great choice Yanai-san. just an angel

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My wife had the same build and looks at 25... She looked the same literally... flashback---standing on a beach with that cute grin.... trust me boys... they fill out nicely at 35 and keep the same face. Note-(healthy ones without the cigs, loozers and boozers).... ; )

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Nice legs!!

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she is so cute..........and look at the shoulders. These people populated New Zealand. U can see it in language and the names. Go the Warriors.

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at 164cm and 55kgs, uniqlo clothing pretty much fit me alright but I'm not very sure about those bratops..hmmm what if they are like AAA cup or something like that?..LOL

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Sorry, but she looks ok, nothing special-imho

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LoveUSA--Not all "real women" carry a lot of fat on the chest region (or even hip region). Either you carry too much or not enough. There is nothing you can do about genetics.

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She's cute, I'm a leg man so lack of double D chest is a bonus in my book. She's built like my wife but taller.

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Bratop girl? Where else would you put one?

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she used to be so hot...then she got that terrible softball pitcher style haircut...sad

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They should find a woman with real breasts to advertise their bra products so we can see how these clothes look like on real women.

Paging Saori Hara, Saori Hara; please report to Uniqlo immediately please...

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