Three vegetable sommeliers pose at an event for the "Buy California Marketing" campaign held at Tokyo's MLB Cafe. The Japanese media has coined the term ''vegetable and fruit sommelier'' for people who have expertise in such products and help consumers understand the intricacies of selection, storage, preparation and nutritional value.
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chotto
Left one looks like the manager.
Middle oine looks super-nervous.
And the right one... well.
smartacus
I wonder if this campaign is anything like that clever one they did with Arnold Schwarzenegger saying "Nandemo arifornia."
Gurukun
how much are they charging to buy California?
nath
Who wants to let them know that there is really no such thing as a vegetable sommelier?
http://en.wikipedia.org/wiki/Sommeliers
xpompey8
A vegetable sommelier?? Now that really makes my day :)
timeon
and where are the meat sommeliers? and the fruits sommeliers? and the beer sommeliers? and the mineral water sommeliers?
I say send them all to the school of common sense sommelier
MrDog
"Buy California"... from Japanese people!
kawachi
God, I hate it when the Japanese misuse the words "sommelier" and "charisma." So annoying!
combinibento
First off, by defition a 'sommelier' is by definition a wine professional. So a 'vegetable sommelier' is an impossibility unless you are discussing some sort of vegetable wine?? Only in Japan.
marushka
combinibento: yes, i wanted to say the same, i really dislike when people try to use some words meaning of which they just ignore, so cheap show off
MrDog
Am I the only one who is spurised they didn't call it "The Buy California"?
More annoying than the misuse of "sommelier" and "charisma" in my book. Stick a "the" on the front for the sake of it!
kawachi
@MrDog.....and then they forget to add it when they need to!
wanderlust
And next year - Best Sommelierist!
It has to happen...
KyleNZ
its only just dawned on arnie and co the ious need to be paid eventually
dazzinjapan
Or "Buy Lets California" HAHAHA
TokyoGas
Want to be certified as a vegetable and fruit sommelier...
Only in Japan http://www.vege-fru.com/en/whats_vf/index.html
Seawolf
Where are the French speaking persons on this forum? Sommelier is for male persons only, the female one is called Sommeliere...now how to write it with katagana ...?
Mark_McCracken
That's either bad editing or bad PR. I'm not sure which.
Sarge
"vegetable sommelier"
That sounds like a great job!
Where is Arnie?
Fadamor
Bad editing, for sure. The "Buy California" marketing campaign must be "The Governator's" latest attempt to get the state's finances out of the red.
blunderbuss
The ladies look fine.