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Uniqlo steps up

15 Comments

Uniqlo CEO Tadashi Yanai, center, poses with Uniqlo and NGO officials at an event to launch the fashion brand's Restoration Support Project for the Tohoku region. Uniqlo has had staff working as volunteers in the devastated area and says there are still great needs. It will open temporary Uniqlo stores in the Tohoku area "to provide daily necessities, the joy of wearing clothes and job opportunities," Yanai says. The company will also invest 300 million yen in five nongovernmental organizations (NGOs) -- EN, ADRA Japan, IVY (International Volunteer center Yamagata), PlaNet Finance Japan and Tohoku Kyoeki Toshi Kikin.

Last year, Yanai made a personal donation of 1 billion yen to the Japanese Red Cross, while Uniqlo donated 700 million yen worth of clothing to evacuees.

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15 Comments
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I like it how they lined up in order of height. Like the knights protecting their king.

1 ( +1 / -0 )

Just my 2 cents but JT has featured a little too many Uniqlo pics over the past couple years.

1 ( +2 / -1 )

Another excellent project by Uniqlo. I wished every company would do such wonderful things. Way to go, Uniqlo and I will fully support you by buying my clothes at your store.

1 ( +1 / -0 )

Just looking at those guys makes me want to buy Uniqlo goods. Right on!

0 ( +0 / -0 )

http://danieldiaztecles.blogspot.com/The reconstruction of the earthquake so quickly is due in part to these good deeds. Cooperation and solidarity among citizens themselves has also been important.

0 ( +1 / -1 )

Well done Uniqlo!!! I also support this company for their practices of helping out in Tohoku.

1 ( +1 / -0 )

Just looking at those guys makes me want to buy Uniqlo goods. Right on!

Yeah I know, it is sort of like the CEO of BMW driving around in a Toyota or something. ( Or perhaps the other way around).

Still I agree with tkoind2, well done!

1 ( +1 / -0 )

UNIQLO (A Japanese textile company) must be the #1 company in the world now.

-2 ( +2 / -4 )

i take my hat off to you yanai san for your kindness

1 ( +1 / -0 )

Apparels are surrrious businesss

1 ( +1 / -0 )

Apparels are surrrious businesss

I'm not kidding, they are trend setters, employ people massive numbers in the developing world. Uniqlo's stakeholder approach to business is genius.

0 ( +0 / -0 )

i wonder what happens to all that $ going to the red cross.

0 ( +0 / -0 )

While I fully support this endeavor by Uniqlo, I wonder why when AKB48 donated their time and money, it was simply called a publicity stunt by some many posters. Yet here, everyone sings the praises. Same concept here, just that people don't have a personal grudge against Uniqlo, so all seems wonderful. My feeling is that, anyone who donates their time and money to the unfortunate deserve praise.

0 ( +0 / -0 )

While I fully support this endeavor by Uniqlo, I wonder why when AKB48 donated their time and money, it was simply called a publicity stunt by some many posters. Yet here, everyone sings the praises. Same concept here, just that people don't have a personal grudge against Uniqlo, so all seems wonderful. My feeling is that, anyone who donates their time and money to the unfortunate deserve praise.

It's perhaps to do with the fact Uniqlo creates jobs for both the poor in developing countries and creative thinkers. The firm did away with the usual Japanese graduate recruitment requirements that involve crazy second nature problem solving questions and corny "Self-PR" evaluations.

0 ( +0 / -0 )

jonnydesu: Uniqlo has several great projects going on. You can bring your old clothes back there for recycling and Uniqlo will give them to refugees of Afghanistan and Irak. Then, they have a very interesting social business project going on in Bangladesh. Then there is the Olive Tree project here in Japan.

0 ( +0 / -0 )

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