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© (c) Copyright Thomson Reuters 2018.Premiership Rugby sells minority stake to private equity firm
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robert maes
What next level ?
When CVC bought F 1 , it was already a money-making entity and CVC basically only had to empower Mr Ecclestone to make it more so. I guess CVC , not really risk takers, has already a nice tv deal and an exit strategy lined up. If not, they will loose a bit of money but if this does not work, pro rugby is finished in the UK.
It is possible CVC will bring in one of the sports marketing big companies to sell global tv rights of the PL league, but it is not football. we will have to wait and see, i guess.