Rise of women's sports brings greater emphasis on maternity and parental needs

A nice photo of a mother and child.

"WNBA’s popularity surge helps league land breakthrough TV contract"

https://www.espn.com/wnba/story/_/id/40634341/wnba-secures-monumental-media-deal-disney-amazon-nbcu

The WNBA announced a new 11-year media rights deal Wednesday featuring partnerships with Disney, Amazon Prime Video and new rights holder NBCUniversal.

The deal is valued at about $2.2 billion, or $200 million per year, a source told ESPN, but future agreements with additional partners could bring the league's overall media deals closer to $3 billion.