A barge carrying the Olympic rings is towed out of Tokyo Bay. Photo: AP file

Tokyo needs to convince sponsors Olympics will really happen


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"The fact the Olympics are going to take place - the fact itself - is not fully distributed to the public," Muto said last week. "People need to be more convinced that, yes, the Olympics will be taking place for sure."

These geriatrics seem to have some astonishing ability to be able to see into the future and chart the path of a pandemic-Godlike!

13 ( +14 / -1 )

Tokyo needs to convince sponsors Olympics will really happen

Not sure what’s the biggest challenge: to make sponsors embark blindly in this adventure at this stage, or actually planning the event next year.

11 ( +11 / -0 )

if it happens or not it won't be a full Olympics. Drop it and prepare to host in 2028

12 ( +12 / -0 )

The public must be assured that COVID-19 is not going to take part in the games, LOL.

13 ( +13 / -0 )

Surveys have shown a majority of Japanese companies and the pubic don't think the Olympics will happen next year - or should happen. 

Then don't keep trying to hold them you twits!!

A study last week from the University of Oxford showed Tokyo to be the most expensive Summer Olympics dating from 1960. And the meter is still running.


12 ( +12 / -0 )

I wonder how the Japanese sponsors feel about the political statements about US politics that Canadian athletes are wanting to make.

1 ( +4 / -3 )

Still clinging on to the Olympic dream. The sponsors will go, Japanese taxpayers will make up the shortfall.

10 ( +11 / -1 )

I am not optimistic. I was in Tokyo yesterday and saw the relics of Tokyo 2020. It is sad. Any reasonable person will see Japan's re-entry ban and conclude that it is impossible to hold the Olympics any time soon. I also think the following China Olympics will be off.

15 ( +15 / -0 )

They're lying just as hard as they can...

12 ( +12 / -0 )

"With the uncertainty of the Tokyo Games occurring with few or limited fans, local sponsors would be right to be cautious in investing more sponsorship dollars if they cannot reach fans on site,

The fans is no longer there? Why anyone would spend money for sponsorship at all.

Surveys have shown a majority of Japanese companies and the pubic don't think the Olympics will happen next year - or should happen. 

Majority of companies and public, they are not interested with Olympic anymore, do they really having difficulty understanding that?

9 ( +9 / -0 )

With countries around the world going in to second/third lockdown and numbers of infections/deaths rising, athletes not able to train/practice and they are still pushing these stupid Olympics that no one needs nor wants nor able to join/watch to save face after vote buying/bribing scandal that is yet fully unfold. This whole determination to host the Olympics is so pathetic. They are just out to screw the investors out of MORE money and any investor who puts any more money up for this is a moron. Japan's Olympic Committee is a disgrace!!!

5 ( +5 / -0 )

Maybe Dentsu can help out again.

5 ( +5 / -0 )

The greed of Dentsu and the LOC2021 borders on the criminal. This should be a non issue for domestic sponsors but I must also specify that the IOC is not involved here.

A sponsorship is not a donation. Money or services are provided in exchange brand, logo and name exposure for the sponsor and that is already far more restricted at the Olympics than any other sport event.

in this case the LOC has NOT provided that contracted return to an important extend as the actual event has not happened. This entitles the sponsor to a, at least partly refund and asking for more money by an organisor for an event they themselves postponed is unread of, a scandal and completely unethical. Every domestic sponsor should refuse to pay one extra yen and demand full returns as contracted before the postponement. And I am very sorry to say that the consulted professors here do not know what they are talking about.

Furthermore the extra costs for the postponement are enormously exaggerated.

4 ( +4 / -0 )

What a disgusting corrupt behemoth the Olympics have become. I despise the whole beast.

6 ( +6 / -0 )


6 ( +6 / -0 )

Tokyo needs to convince sponsors Olympics will really happen

The Olympics need to convince Tokyo The Olympics will not really happen.


2 ( +2 / -0 )

The olympics is all about nationalism all the J-companies will remain on board in the name of nationalism even if it means taking a financial hit. No company here can go against the government else they will find doing business difficult.

1 ( +2 / -1 )

"There's a strong underlying narrative that this event is really good for the country," Robin Kietlinski, who studies Japanese sports and history at LaGuardia Community College 

Who writes this stuff..?...a random student of "Japanese sports " at a Community College in NY is selected to provide "expert " commentary ?....noone else is available to comment ? , next we,ll be hearing from some kid at a local karate club.

6 ( +6 / -0 )

Literally delusional faceplam guess who’s gonna pay for it.

4 ( +4 / -0 )

Maybe the delays and expense caused by the CCP Virus fiasco along with all the cost overruns, graft, corruption and other problems will finally allow the next host to finally say enough is enough and reign the Olympics back to something more reasonable and affordable. Besides who wants to see all the political statements from the performers.

0 ( +2 / -2 )

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