tech

Australian news sites' traffic falls after Facebook blocks content -Chartbeat

10 Comments
By Elizabeth Culliford and Sheila Dang

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10 Comments
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Well don't bite the hand that supplies you with a free business page and access to all their members.

Like I said before not a fan of Facebook no personal page, but I sure use their Free business page for my business, wouldn't pay for it but free the business it does generate is always welcome.

5 ( +5 / -0 )

Let's be real, as a small business owner Google is of very little use as the bigger businesses and pay options make it near impossible for the little guys to show up in searches.

FB is different, my business page has followers (also linked to my business instagram) so new info I post gets reposted and forwarded by FB users that follow me.

This is the same for news services especially the independent small guys, their followers repost, tell friends which go to the services FB page then if they are interested in the full article go to the services website via the links.

This generates traffic and the service makes advertising money.

FB doesn't charge to have a business page so a win win for the smaller news outlets.

Now the big guys like Rupert Murdoch the extra traffic is not significant but the fact this helps the little guys is what bothers him and other big outlets.

This is why he is so much for this new law as it will only benefit the big guys that can make the deals and leave the little guys with nothing.

3 ( +3 / -0 )

Good going government. Probably going to hurt a lot more news services than help them.

1 ( +1 / -0 )

Good going government. Probably going to hurt a lot more news services than help them.

Probably ok in case of FB but small companies could be really hurt with being cut off from google.

Some posters before said that in France's case a lot of small news services weren't able to reach an agreement with google.

1 ( +1 / -0 )

When a proper alternative makes itself known then people will use that instead.

And how will they let themselves be known?

With Google? No because it will not be worth Google's time to make deals with the little guys as someone has already pointed out is happening in France.

You know this is a bad idea for independent news outlets when one of the biggest proponents is Rupert Murdock.

0 ( +1 / -1 )

Australia gave the US Fox News ... so I don't think we are even yet.

I hope this pay-for-content takes off around the world and that FB blocks everyone. Then people can get back to living their real lives, away from a screen and having real interactions, in person.

0 ( +0 / -0 )

For clarity I don't use Facebook, don't really like it and because I have no Facebook account I can't look at any businesses Facebook page. I cannot say I'm a fan of most of the news outlets either. However these results make an argument that maybe these news outlets should be paying Facebook and not the other way around. I suspect the politicians in Australia and many other nations are not perceptive enough to see this however as they are blinded by an inchoate hatred of all things tech and not really understanding how these businesses work will bulldoze forward with stupidity. Then they will stomp their feet and whinge like little children when the tech world shuts down much of the social media they think they are protecting because the business costs and risks are just too great.

0 ( +0 / -0 )

these results make an argument that maybe these news outlets should be paying Facebook and not the other way around.

You're making an argument from the results of a single day's metrics after Facebook made an unannounced move entirely disrupting the current method of news distribution? Bit premature innit? I mean, if it had been three days, well that would clearly be enough time to come up with a conclusive determination of the entire lay of this very complex game. But only one day? Hmm...

0 ( +0 / -0 )

Good thing the sites can still be searched thru google.

But when the law is passed, the media companies that have not reached an agreement with google will probably be cut off from the search engine as well, else google would have to pay them.

Approaches of the two big tech are different but the ends will probably be similar, media companies have to strike an agreement with them or be totally cut off

-1 ( +0 / -1 )

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