Take our user survey and make your voice heard.
Mobile carrier NTT DoCoMo on Wednesday unveiled 22 new mobile handsets in four series, as well as new online services, in order to meet diversified demands of its users.
The new series are “Style,” “Prime,” “Smart” and “Pro” -- each of which targets a different user base such as those who prefer fashionable, entertainment, business or cutting-edge technology handsets. The new handsets will be released gradually from Nov 19 through March in 2009.
“The total sales of mobile handsets has been declining. But we would like to satisfy our customers by providing a rich line-up of products,” said DoCoMo President Ryuji Yamada. He denied that launching 22 new handsets was too many for a shrinking market.
The company will also launch a new service called “iConcier” that provides information personalized for individual users, such as traffic information, as well as “iWidget” applications which users can add on their own.
© Japan Today
3 Comments
Login to comment
Livvie
Sorry, that won't help. Lowering the price of the handsets will. Offering discounts to long time customers and frequent buyers will. These mobile companies were so afraid of losing money by offering unlimited price plans that they jacked up the price of their phones and locked everyone into two year plans. Even the simplest handset can cost you around 40,000 yen nowadays. I used to get a new phone every six months to a year. Now I'll be hanging on to my handsets until they fall apart. Thanks but no thanks.
USB
still no iphone :-( Sayonara NTT- looks like Santa's gonna bring me one from Softbank.
linro
When I buy a mobile I what to choose the unit and the server of my choice, no wonder Nokia, Samsung,even Sony-Ericsson are on the top end of the world market, I thought Japan was in the export business,at the moment it seems Japan is just slacking,a bit like the hare and the tortoise.