Head of iPhone software out in Apple shakeup

Apple chief Tim Cook said the departure of Scott Forstall and enhanced roles of Jon Ive, Bob Mansfield, Eddy Cue and Craig Federighi were part of a move to better integrate hardware, software, and services.

Looks like Cook is feeling the pressure of W8, and is seeking to do the same with OSX...

“We are in one of the most prolific periods of innovation and new products in Apple’s history,” Cook said.

Really? Could have fooled the world. They have released:

iPad 2 8" edition iPad with Retina (iPad 3) lightning edition MacBook Retina 13" edition iMac useless because it can't even burn dvds anymore edition

Sure they added a ton of products, but hardly innovation. In fact, the iMac is such a step backwards that it might very well be the death sentence for it.

http://news.yahoo.com/2-top-executives-leaving-apple-221444530--finance.html

It's actually not one SVP, but two of them. Their head of retail and the head of iOS development.

The retail guy actually tried to do apple a favor by cutting costs at their profit sucking stores, and got met with the door instead.

The iOS guy too got shafted for something not in his control, the absolute failure of the maps app because it was brought online far too quickly. If Cook, Jobs (his choice lead them to it) and the rest of the top guys had just waited another year until their term with google expired, they could have switched maps without much of a fuss.

http://tech.fortune.cnn.com/2012/10/29/inside-apples-major-shakeup/

Apparently most of this is Cook making Apple less Apple-ish, but continuing the war against google that Jobs started.

And giving Siri and Maps to the killer of failed products is a bad sign for those two features they advertized so much.

Incredible how to the neurotic competition everything that Apple does is a wrongdoing to correct another wrongdoing. Only in their worst nightmare. Apple is doing very well, thank you. And will be better in 2013. There's a whole new crowd planning on buying iPhone 6, me included.

LostinNagoyaOct. 30, 2012 - 04:42PM JST

Incredible how to the neurotic competition everything that Apple does is a wrongdoing to correct another wrongdoing. Only in their worst nightmare. Apple is doing very well, thank you. And will be better in 2013. There's a whole new crowd planning on buying iPhone 6, me included.

With Forstall gone, it won't be a Jobs style iP6, or iOS7. It will likely look more like a Zune HD/WP8, since Ike is fond of minimalism. You can be sure as hell there will be no more yellow notes pages or gaudy borders in iCal, this is the guy who designed the somewhat squarish ipod 5 (non-touch) after years of giant champers

Who cares about apple we don't work there and they don't make anything that people need. if apple went away tomorrow what would we lose. If Microsoft stop working tomorrow what would happen to the world. you don't have to like m$ but they do make products that people need and use all over the world. Apple sells fantasy for a high price how many people can afford a 600 phone 600 pad and all that attachments that goes with it. really we will buy a phone while people are going hungry in your own street. who cares we have bigger things to worry about and all the storms mud slide and other disasters have been happening has showed us!

nujuOct. 31, 2012 - 05:12AM JST

Who cares about apple we don't work there and they don't make anything that people need.

Because they sue everyone who steals ideas from the same place they steal them. It happened in the 1990s, and nearly ended the dot.com boom before it even started. Apple spends a crapload of money on laywers, and the more cash on hand the more it can sue people for anything and nobody questions if it's even legal. For example, Samsung wasn't even able to explain to the jury that their phone's don't even use the features that Apple claimed they did! All because samsung didn't want to hand over source code to their biggest competitor, which is irrelevant for design and software patents anyway. It's like saying that you need to lend a thief your car so he can make sure it wasn't actually his to begin with (after getting sued for libel by that thief).

With Forstall gone, it won't be a Jobs style iP6, or iOS7. It will likely look more like a Zune HD/WP8, since Ike is fond of minimalism. You can be sure as hell there will be no more yellow notes pages or gaudy borders in iCal, this is the guy who designed the somewhat squarish ipod 5 (non-touch) after years of giant champers

Problem is: this is what YOU think, this is not real or make any sense. So, your "vision" of a iPhone 6 looking like Zune is senseless. It makes me laugh just imagining Apple releasing their version of a catastrophic fail, Zune that is. And I can't be sure of nothing. Nor can you. The only thing I know for sure is that #6 will be a blockbuster.

LostinNagoyaOct. 31, 2012 - 10:41AM JST

Problem is: this is what YOU think, this is not real or make any sense. So, your "vision" of a iPhone 6 looking like Zune is senseless. It makes me laugh just imagining Apple releasing their version of a catastrophic fail, Zune that is.

Check Ike's work. He's a very industrial design guy, and hates fancy useless skeuomorphism that dots iOS in it's current form (one of the reasons for friction with Forstall), and also has consistently voiced a need for design basis continuity between the OS and major apps.

http://appleinsider.com/articles/12/10/30/jony-ives-minimalist-designs-could-reshape-the-future-of-ios-os-x/page/3

http://www.cultofmac.com/198844/8-design-crimes-that-jonathan-ive-should-set-right-in-ios-7-feature/

The idea of a continuous system is best exemplified by Zune/WP7/WP8, where everything flows from one place to the next without abrupt changes in style or jarring effects.

http://www.fastcodesign.com/1670760/will-apples-tacky-software-design-philosophy-cause-a-revolt

Hell, this design blog predicted quite well the demise of Forstall entirely based on design philosophy, and actually suggested that the continuous experience of the Windows 8 platform is what apple should strive to improve upon.

Gosh, is there any way we can resurrect Steve Jobs from the Dead? Apple is really losing it Man...

I mean the iPhone 5 and iOS6 basically SUCK!

The headphone jack on the bottom of the phone was a clumsy idea; iOS6 is too complicated for the most practical smart phone users, The Map is a complete Mess, and since iOS4 Apple never returned the Song Lyrics back to the iPod App - Now Called since iOS5 - The Music App.

Furthermore Apple has lost the entire concept of the iPhone as visioned by Steve Jobs: "...a Phone, an iPod, and a Mobile Internet Communicator."

He never visioned a PS Portable Style "Gaming Platform" as introduced by Tim Cook.

Finally, if Apple wants to protect their designs then they should look elsewhere other than S.Korea who is home to "Samsung" for manufacturing their processors. I would look towards Japan and Toshiba to make the next A7 Processor. You know what I mean? Handing over your processor designs which must be tested on your next phone to the Country that is home to your direct competitor is like giving your enemy a Gun and hoping he doesn't kill you with it...

Get it together Apple.

@ basroil

Looks like Cook is feeling the pressure of W8, and is seeking to do the same with OSX

Let's be clear, Apple has only ever cared about one thing - MARGINS. Apple's PC market share is hovering around 5%. However, it's by far the most profitable in the industry. Case in point - Both HP & Dell are lucky to hit a 10% margin on anything. iPad shipped 17m units last quarter alone - more than all the OEMs shipped put together.

iPad 2 8" edition iPad with Retina (iPad 3) lightning edition MacBook Retina 13" edition iMac useless because it can't even burn dvds anymore edition

I haven't used my disc drive in over two years - welcome to the future.

sighclopsNov. 01, 2012 - 08:00PM JST

I haven't used my disc drive in over two years - welcome to the future.

I rent movies from Tsutaya all the time. 100 yen per bluray/week, cheaper than anything else out there. No need for a standalone player.

Want to make copies of 20gb family video files for family? Sure as hell can't put it on flash drives, no way you are going to upload more than one copy (directly to someone, no services support that large of files without expensive accounts), not going to compress it because it takes too long. Disk drives would work fine though.

Want to listen to music in your decade old car without static or having to listen to your music AND the next car's hiphop garbage? CD's the only way since you can't make mix tapes anymore.

Hell, want to put your music collection on your phone/computer without buying it again? CD's the only way.

Sure you can buy an external, but that defeats the entire purpose of getting a thinner computer in the first place!

For the tech illeterate, this explains how future is already here and why they're stuck in the past. I hope this opens some eyes, and the senseless whining.

Phil Schiller on optical drivers and blu-ray: http://edition.cnn.com/2012/10/26/tech/gaming-gadgets/apple-mac-schiller/index.html

LostinNagoyaNov. 02, 2012 - 01:19AM JST

For the tech illeterate, this explains how future is already here and why they're stuck in the past. I hope this opens some eyes, and the senseless whining.

For the tech illeterate, this explains why a lack of physical media is stupid.

http://www.defectivebydesign.org/apple

Your stuff isn't even yours anymore, simply authorized for a single system. Worse yet, if your purchased items are later removed or changed in the store, you can't even retrieve them because they "no longer exist". Hell, you can't even install Google Maps because Apple still has the stupid app store rules that say no map programs other than ones previously authorized by apple.

Lets also not forget the simple fact that you can't legally sell digital copies of songs, but you can sell all the old n'sync albums and power rangers dvds since you never listen to/watch them anyway.

Apple hasn't bothered trying to innovate the consumption of media since the first ipod (which it failed at because there were a dozen designs before it, but it did make the existing ideas popular), and this shakeup will do nothing of the sort. Prematurely removing disks will just hurt them, especially among the media professionals that had been hoping for proper bluray support before they finalize their choice to switch to windows simply for that.

Wow basroil, you cite defectivebydesign and you're a MS fanboy?

Tech illiterates still miss their 386...as Phil Schiller said, they're the ones who whin about new technologies. Only to be proven mistaken a few years ahead, as the blu-ray technology proved. Drives are things that belong to old machinery.

http://mashable.com/2012/11/02/apple-iphone-mexico/?fb_ref=slider

Looks like more heads will roll at apple headquarters now that iphones are banned and up to 40% of the revenue could have to be payed!